The global wellness market is projected to grow to nearly $9 trillion in 2028 as consumers embrace new ways of living, moving and being.  

This is good news for the fitness industry, which is enjoying increased foot traffic at gyms and strong member engagement numbers, although getting more Americans involved in fitness remains a vexing problem.

The rise of longevity services, GLP-1 weight-loss drugs and holistic wellness presents massive opportunities for fitness brands, but also exposes the industry to increased competition from new entrants. Meanwhile, the popularity of strength training is reshaping the way gyms look across the globe, while the rise of AI begins to transform the way fitness brands do business.

To get you ready for a new year, Athletech News breaks down the top fitness and wellness trends to watch in 2025:

• 

  Longevity & Recovery Become Big Business

  The longevity movement took off in 2024 as medical professionals, influencers and everyday wellness enthusiasts alike became enthralled with the idea that scientific breakthroughs and lifestyle choices can help people live better, for longer. 

  Amid this backdrop, longevity and recovery services are steadily making their way inside gyms, health clubs and studios. High-end brands like Life Time and Equinox now offer their members access to services including weight-loss support, biomarker blood testing and personalized health plans (for an extra fee), pushing us closer to a reality where the gym replaces – or at least competes with – the doctor’s office. 

  On the more modest end of the pricing spectrum, high-value, low-price (HVLP) gym chains including Crunch Fitness, Chuze Fitness, EōS Fitness and others are adding recovery modalities like infrared saunas, along with “recovery rooms” stocked with massage guns, massage chairs and more. With premium memberships at HVLP gyms available for $40/month or less, it’s becoming easier than ever to get a holistic wellness experience at your local big box. 

  The rise of longevity isn’t relegated to gyms and studios, either. Wellness and longevity centers are popping up across the United States, offering everything from GLP-1s to cryotherapy to testosterone replacement therapy (TRT). Restore Hyper Wellness is the leader with over 200 locations, but emerging brands like Next Health, Serotonin Centers, Lindora and Humanaut Health are projecting growth in the years ahead.

  Direct-to-consumer longevity is big business, too. According to a survey conducted by YouGov, 45% of Americans say they’re taking supplements to fight the aging process. Timeline, a maker of supplements with an active ingredient designed to slow aging at the cellular level, raised $66 million in funding in early 2024. 

  Those bullish on the science of longevity believe the movement is just starting to gain a critical mass in America. 

  “Today, when I talk to people about slowing down aging, nine out of 10 are telling me, “I shouldn’t be doing it,’” Anar Isman, the CEO of longevity startup AgelessRx, told ATN. “I envision a world in five to 10 years where that’s going to completely flip on its head, where nine out of 10 people are going to be saying, ‘You don’t want to slow down aging? What’s wrong with you?’”

• 

  Fitness Wearables Evolve Into Healthcare Companions

  Fitness wearables are more popular than ever – nearly half of all consumers surveyed by McKinsey reported having purchased a fitness wearable at some point in time. Wearables have also come a long way from the days of simply tracking steps and calories burned from workouts. 

  As tech advances, wearable makers are envisioning a future where your smartwatch, smart ring or other tracking device becomes your personal health companion.

  Smart ring giant Oura acquired metabolic health company Veri earlier this year and has partnered with Dexcom, makers of the first FDA-cleared over-the-counter continuous glucose monitor (CGM) device. Oura and Dexcom are working to create an ecosystem where users can understand how their glucose levels interact with metrics like activity, sleep and stress. Oura is also highly active in women’s health, adding features like Cycle Insights and Pregnancy Insights, along with perimenopause features. 

  “Wearable tech is for anyone who wants to better understand the state of their health and live more optimally, for longer,” Oura CEO Tom Hale has said. 

  Garmin is also working to make its smartwatches part of the future of healthcare, something the brand has termed “smartwatch-enabled digital health.” Thanks to Garmin Health, Garmin wearables have been part of more than 1,000 research studies in areas including sleep, well-being, rehabilitation, physical activity, and disease management. 

  Not to be outdone, Apple has also signaled its ambitions to play a bigger role in healthcare in the years ahead, with Apple Watches at the forefront. 

  “It’s clear to me that if you zoom out way into the future, and you look back and ask what Apple’s biggest contribution was, it will be in the health area,” Apple CEO Tim Cook told “Wired” in December. 

• 

  Strength Training Is Here To Stay. Pilates Might Be, Too

  We named strength training as one of our trends to watch in 2024, and the modality has only increased in popularity since then. Appreciated for its anti-aging, functional and metabolism-boosting benefits, strength training is everywhere, from gyms to TikTok. Even Peloton has embraced the modality, releasing a dedicated strength training app in hopes of bringing more fitness fans into its ranks.

  Big-box gyms across the country are racing to add strength training equipment like Olympic lifting platforms and other free weights to their fitness floors while ditching cardio equipment. Some gyms are even rethinking their group exercise offerings to account for the rise of strength – Vasa Fitness will introduce Studio LFT, a group-based strength training class featuring power racks, benches and plyometric boxes, in early 2025.

  Strength training isn’t just lifting heavy weights, though. Pilates’ surge in popularity over the past few years is thanks in no small part to a rise in awareness around the benefits of strength training. Functional fitness concepts like Pvolve have also become highly popular since the pandemic, buoyed by women embracing strength training in larger numbers than ever before.

  Pvolve president Julie Cartwright believes strength training is here to stay since people are becoming more aware of the science-backed benefits of adding muscle, especially for longevity.

  “I really do think it’s education in the marketplace,” Cartwright told ATN when asked about strength training’s rise and staying power. “Post-COVID, we’re all taking a more active role in our own self-care, in living better, longer. There’s (more) messaging about the importance of muscle mass and what it does for your longevity and health span.”

• 

  Will AI Impact Fitness Experiences?

  AI is changing the world, but will it actually change the way we work out?

  Much has been made in fitness industry circles about the promises (and potential nightmares) of artificial intelligence, but if you ask most gym-goers, the way they participate in fitness probably hasn’t changed too much since before the emergence of ChatGPT.

  “I think much of the AI application in the gym space has been somewhat overhyped,” Matt Wright, the vice president of growth and development at gym chain Healthtrax Fitness & Wellness, has told ATN.

  Can the fitness industry make AI a bigger part of the in-gym experience? Should it?

  Future is using AI to democratize access to virtual personal training, Lumin fitness has big expansion plans as the world’s first AI-powered boutique fitness studio and at-home fitness brands like Tempo and Tonal are using AI to make strength training effective and easy for newbies and fitness buffs alike.

  But as we head into 2025, those brands remain the exceptions rather than the norm. Despite this, some insiders believe it’s just a matter of time before the gym is transformed by AI and other tech.

  “I think in the next 5, 10, years in the U.S., you’re going to see transformative changes within gyms, where technology and AI – and personalization of training programs – is going to take place,” Marc Magliacano, a managing partner at private equity firm L Catterton, said during ATN’s DISRUPT 2024 video series earlier this year.

  If Magliacano’s AI prediction comes to pass, it could spell bad news for real-life personal trainers.

  “Unfortunately, I believe that personal training from a human perspective will be under review, frankly, just to say it nicely,” he said.

• 

  Investors Are Bullish on Fitness Again

  The fitness and wellness industry has rebounded quite nicely from the pandemic, and investors are taking notice.

  2024 was marked by high-profile deals including L Catterton’s acquisition of Solidcore and the firm’s investment into fitness tech brand EGYM, as well as the mega merger between Anytime Fitness parent company Self Esteem Brands and Orangetheory Fitness.

  Meanwhile, private equity groups continue to pour money into large franchisee groups, enabling sophisticated operators to create large portfolios of franchised gym brands in systems including Crunch Fitness, Planet Fitness and Anytime Fitness.

  Consolidation is also happening at the corporate level as larger fitness brands buy up smaller ones. Barre3, a barre fitness franchise brand with around 200 locations nationwide, has acquired competitors including The Barre Code and Barre Centric, while gym giant LA Fitness acquired XSport Fitness earlier this year.

  Experts have told ATN they expect to see more big-time investments in fitness brands in 2025 as people embrace health and wellness – and as the industry moves further away from the carnage of the pandemic.

  “2025 is going to be a huge year for fitness” in terms of deal-making, Jeremy Hirsch, head of franchise and multi-unit services at Houlihan Lokey, predicts. “You’re going to have a lot of investors spending a lot of time on this category.”

The post The Fitness & Wellness Trends To Watch in 2025 appeared first on Athletech News.

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

Finding the right gift for the fitness enthusiast or wellness devotee in your life requires more than a quick scroll—it demands a balance of practicality, innovation, and understanding his unique goals. Whether he’s an elite athlete, a weekend warrior, or someone embracing a healthier lifestyle, the best gifts do more than impress—they enhance his performance, recovery, and overall well-being. From cutting-edge technology to thoughtfully designed gear, these selections for 2024 reflect the latest advancements in fitness and wellness, ensuring they’ll resonate with even the most discerning recipients. Here’s our expertly curated roundup of the best gifts for him this year, even after the holidays.

• 

  alphabeats Mental Training Bundle

  Transform your mental game with alphabeats, the professional training platform now available through Muse’s brain-sensing headband. Used by Olympic athletes and pro teams, alphabeats enhances focus and resilience by adapting your favorite music to your brain activity in real time. Get the complete bundle—Muse 2 headband and 12 months of unlimited access—for $249 (regular $399). With limited availability and a 30-day money-back guarantee, it’s the perfect gift for peak performers. Does he already have a Muse device? Gift a year of alphabeats for only $89 (regular $149).

  Buy now: $249 (Orig. $399) at alphabeats

• 

  Boncharge Infrared Sauna Blanket

  Treat him to the ultimate wellness upgrade with this portable infrared sauna blanket. Designed to deliver detoxifying effects and soothe sore muscles, it transforms any space into a personal spa. Ideal for relaxation and recovery after tough workouts or stressful days, it’s the perfect gift for anyone seeking balance and rejuvenation.

  Buy Now: $699 at Bon Charge

  

  The Momentous Three

  From November 12th through December 2nd, your audience can save 25% sitewide with the code BFCMAFF. Additionally, every purchase over $100 includes a free 5-night Sleep Pack—an ideal way to relax and stay energized throughout the holiday season.

  Buy Now: $97 at Momentous

• 

  Theragun PRO

  Elevate his recovery routine with the Theragun PRO, a top-tier percussive therapy device designed for deep muscle treatment. Ideal for athletes and fitness enthusiasts, it offers customizable speed settings and multiple attachments to target specific muscle groups, aiding in faster recovery and enhanced performance. Its ergonomic design ensures comfortable use, making it a valuable addition to any fitness regimen. Use code NOVEMBER15 at checkout to save 15%.

  Buy Now: $424 (Orig. $499)

• 

  Alo Co-Op Pant

  Upgrade his athleisure collection with the Co-Op Performance Joggers from Alo Yoga. These joggers are crafted from lightweight, water-repellent fabric, making them perfect for both workouts and casual wear. The slim fit and cuffed ankles provide a modern look, while hidden zippered pockets offer secure storage for essentials. Available in multiple colors, they seamlessly blend style and functionality.

  Buy Now: $138 at Alo

• 

  Garmin Forerunner 265

  This GPS smartwatch is a runner’s dream. It tracks workouts, heart rate, sleep, and even has a built-in coaching feature. A must-have for data-driven fitness buffs.

  Buy Now: $350 (Orig. $450)

• 

  Hyperice Venom 2 Back

  Help him recover like a pro with the Hyperice Venom 2 Back, a wearable device combining heat and vibration therapy for targeted muscle relief. Perfect for easing tension, soothing sore muscles, or simply unwinding after a long day, this upgraded version offers an ergonomic fit, adjustable straps, and a sleek touchscreen control for customizable sessions. It’s the ultimate solution for anyone needing quick, effective back pain relief.

  Buy Now: $249 at Hyperice

• 

  BowFlex SelectTech 552 Adjustable Dumbbells

  Elevate his strength training with the BowFlex SelectTech 552 Adjustable Dumbbells. These innovative dumbbells adjust from 5 to 52.5 pounds, replacing the need for 15 sets of weights and saving valuable space. With a simple turn of the dial, he can seamlessly switch between exercises, making workouts more efficient. Durable molding around the metal plates ensures a smooth lift-off and quieter workouts, enhancing the overall training experience.

  Buy Now: $429 at BowFlex

• 

  Nike Metcon 9

  Take his workouts to the next level with the Nike Metcon 9, the ultimate training shoe designed for lifters, cross-trainers, and athletes of all levels. This upgraded version features a larger Hyperlift plate for improved stability during heavy lifts and a rubber rope wrap for enhanced grip during high-intensity training. Sworn by elite athletes, the Metcon 9 remains the gold standard for performance and durability, making it an essential for crushing goals every day.

  Buy Now: $150 at Nike

• 

  Hydro Flask 32-Ounce Wide Mouth Bottle

  Keep him hydrated during workouts with this double-insulated water bottle that keeps drinks cold for up to 24 hours. Bonus: It’s durable and comes in sleek colors.

  Buy Now: $45 at Hydro Flask

• 

  Apple AirPods Max

  Give the gift of premium sound with the Apple AirPods Max, designed to deliver immersive audio and unmatched comfort. With features like Active Noise Cancellation, spatial audio, and a breathable knit mesh canopy, these headphones are ideal for workouts, workdays, or unwinding at home. Boasting up to 20 hours of battery life, they’re perfect for enjoying music, podcasts, or calls without interruption, making them a standout gift for tech and audio lovers alike.

  Buy Now: $549 at Apple

• 

  Echelon Row-S Smart Rower

  Rowing is one of the best full-body workouts, and this smart rower offers live and on-demand classes for an immersive experience. It’s compact and perfect for home gyms.

  Buy Now: $1,000 (Orig. $1,799) at Echelon

• 

  Rhone Reign Long-Sleeve Tee

  Made with anti-odor and moisture-wicking technology, this lightweight tee is perfect for any workout or recovery day. Its sleek design ensures it’s just as good for casual outings.

  Buy Now: $78 at Rhone

The post The Best Gifts for Him 2024: Post-Holiday Picks for Active Men appeared first on Athletech News.

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

Finding the perfect gift can be a balancing act—especially for wellness and fitness enthusiasts. Whether she’s all about staying active, practicing mindfulness, or indulging in a little self-care, thoughtful gifts that support her well-being and goals are bound to impress. From high-performance activewear to soothing self-care essentials, we’ve curated a list of the best gifts for her in 2024 that show you understand and support her lifestyle. Here’s everything you need to keep her inspired, relaxed, and ready to take on the new year.

1. 

   alphabeats Mental Training Bundle

   Elevate her mental fitness with alphabeats, the professional-grade training platform now accessible through Muse’s brain-sensing headband. Trusted by Olympic athletes and pro teams, alphabeats enhances focus and resilience by adapting her favorite music to her brain activity in real time. Get the complete bundle—including the Muse 2 headband and 12 months of unlimited access—for just $249 (regular $399). With limited availability and a 30-day money-back guarantee, it’s the perfect gift for active women striving to thrive in all aspects of life. Already have a Muse device? Gift her a year of alphabeats for just $89 (regular $149).

   Buy now: $249 (Orig. $399) at alphabeats

2. 

   Tavi High-Waisted 7/8 Leggings

   These Tavi leggings are more than just a pair of workout bottoms—they’re a style staple with performance in mind. Crafted from high-compression fabric that moves with you, they provide a flattering fit and durable support for every type of workout. A gift that she’ll love wearing both in and out of the gym.

   Buy Now: $92 at TAVI Active

3. 

   Boncharge Infrared Sauna Blanket

   Give the gift of wellness with this portable infrared sauna blanket. Known for its detoxifying and muscle-soothing benefits, it provides an at-home spa experience, making it perfect for relaxation and recovery sessions after intense workouts or long days.

   Buy Now: $699 at Bon Charge

4. 

   HigherDose Red Light Face Mask

   Red light therapy has never been easier or more stylish. This face mask enhances skin health by reducing inflammation and promoting collagen production, making it a thoughtful gift for anyone interested in wellness and skincare.

   Buy Now: $349 at HigherDose

5. 

   Stanley Quencher H2.0 Flowstate Tumbler

   This trendy tumbler keeps drinks cold for hours, making it a hydration essential. Its easy-carry handle and leak-resistant design make it perfect for gym sessions, road trips, or just staying hydrated on the go.

   Buy Now: $45 at Stanley

6. 

   Oura Ring Gen3 Horizon

   With its sleek design and advanced health-tracking capabilities, the Oura Ring is a top choice for anyone committed to improving sleep, managing stress, and optimizing activity levels. It’s a gift that combines luxury with cutting-edge wellness tech.

   Buy Now: $299 at Oura

7. 

   Heat Healer Activated Lymphatic Onesie

   This high-tech onesie is designed for lymphatic health, improving circulation, and boosting recovery. Ideal for wellness lovers, this unique gift makes self-care easy and efficient, right from the comfort of your home.

   Buy Now: $150 at Heat Healer

8. 

   Tracy Anderson Classic TA Shrug

   Perfect for both workouts and layering on chillier days, this stylish shrug is a versatile piece that can elevate any fitness wardrobe. It’s a thoughtful gift for fashion-forward individuals who prioritize both style and function.

   Buy Now: $125 at Tracy Anderson

9. 

   Omorpho G-Vest

   Weighted yet stylish, the Omorpho G-Vest uses microload technology to enhance workouts without compromising comfort. It’s a great gift for fitness enthusiasts looking to level up their training sessions.

   Buy Now: $279 at Omorpho

10. 

    Lunya Washable Silk Travel Pillow

    This silk travel pillow adds a touch of luxury to any journey, ensuring restful sleep and reducing skin irritation. A thoughtful gift for frequent travelers or those who value quality rest.

    Buy Now: $128 at Lunya

11. 

    ClassPass Gift Card

    ClassPass opens up a world of fitness possibilities, offering access to numerous studios and classes. This gift is perfect for someone looking to explore new workouts or reinvigorate their fitness routine.

    Buy Now: $100 at ClassPass

12. 

    UGG Tazz Slippers

    Combining style and cozy comfort, these slippers make the perfect gift for winter lounging. With a durable sole, they’re great for quick outdoor errands, adding versatility to a staple of home comfort.

    Buy Now: $130 at UGG

13. 

    Adanola Seamless Long Sleeve Full Zip Top

    This sleek top is the perfect mix of comfort and support, great for both workouts and everyday wear. It’s a stylish and functional addition to any active wardrobe, making it a versatile gift for fitness lovers.

    Buy Now: $96 at Adanola

14. 

    Parachute Cozy Knit Robe

    This ultra-soft robe feels like a warm hug, offering relaxation after a long day. It’s the perfect gift for anyone who enjoys winding down in style.

    Buy Now: $179 at Parachute

15. 

    Homesick Evening Unwind Candle

    This calming candle is crafted to help de-stress and relax, filling any space with soothing aromas. It’s a lovely gift for anyone who appreciates a peaceful ambiance in their self-care routine.

    Buy Now: $30 at Homesick Candles

16. 

    Alo Yoga Warrior Mat

    Known for its extra cushion and grip, this yoga mat is ideal for everything from intense workouts to meditation sessions. It’s a gift that shows you care about their comfort and wellness journey.

    Buy Now: $89 at Alo

17. 

    Therabody RecoveryAir JetBoots

    These compression boots offer targeted recovery, improving circulation and reducing muscle soreness. They’re a great gift for athletes or anyone looking to enhance their post-workout recovery.

    Buy Now: $799 at Therabody

18. 

    Recess Pickleball Go-To Gift Set

    Pickleball is having a moment, and this set is perfect for both beginners and pros alike. It’s a fun gift that encourages an active lifestyle and time outdoors.

    Buy Now: $168 at Recess Pickeball

19. 

    Bearaby The Napper Weighted Blanket

    Weighted blankets are known for promoting relaxation and improving sleep quality. This one, with its chic knit design, makes a cozy gift for anyone who values restful nights and stress relief.

    Buy Now: $179 at Bearaby

20. 

    WTHN Body Cupping Kit

    Bring the spa experience home with this cupping kit, designed to help with muscle recovery and tension relief. It’s a unique and thoughtful gift for anyone who prioritizes body care.

    Buy Now: $68 at Revolve

21. 

    Barefoot Dreams CozyChic 3-Pair Sock Set

    Soft, warm, and perfect for lounging, these cozy socks make a wonderful stocking stuffer. They’re a small luxury that adds a big dose of comfort to winter days.

    Buy Now: $58 at Barefoot Dreams

22. 

    The Skinny Confidential Mouth Tape

    Promoting better sleep through nose breathing, this mouth tape is a surprising gift for those looking to improve their sleep quality and health. It’s a small but impactful addition to any wellness routine.

    Buy Now: $35 at Revolve

23. 

    Vitruvi Cloud Humidifier

    This sleek humidifier creates an optimal home environment by adding moisture to the air, perfect for dry winter months. It’s a gift that shows care for their comfort and respiratory health.

    Buy Now: $229 at Revolve

24. 

    The Beast Mini Blender

    Compact and powerful, this blender is perfect for on-the-go smoothies and shakes. It’s an ideal gift for health-conscious friends who love starting the day with a nutritious boost.

    Buy Now: $99 at Beast

25. 

    On Women’s Cloudnova 2 Shoes

    These sleek, supportive sneakers make a stylish yet practical gift. They’re perfect for anyone looking for a comfortable pair for walking, workouts, or everyday wear.

    Buy Now: $160 at Dick’s Sporting Goods

26. 

    Owala FreeSip Water Bottle

    With a built-in straw and easy grip, this water bottle is ideal for workouts and on-the-go hydration. It’s a functional yet stylish gift that encourages better hydration habits.

    Buy Now: $38 at Dick’s Sporting Goods

27. 

    The North Face Nuptse Short Jacket

    Warm, durable, and stylish, this puffer jacket is a must-have for cold weather. It’s a thoughtful gift that keeps them cozy and fashionable through winter.

    Buy Now: $280 at The North Face

28. 

    HoMedics 3D Shiatsu Body Massager with Heat

    This at-home massager provides soothing relief with Shiatsu massage and heat, perfect for unwinding after a long day. It’s a gift that promotes relaxation and self-care.

    Buy Now: $50 at Homedics

29. 

    FaceGym Full Face Sculpt Kit

    For anyone interested in skincare and facial fitness, this sculpt kit is a unique and effective way to tone and lift. It’s a gift that adds a touch of luxury and rejuvenation to their routine.

    Buy Now: $75 at Sephora

30. 

    Dieux Forever Eye Mask

    Reusable and luxurious, this eye mask is ideal for reducing puffiness and hydrating the delicate under-eye area. It’s a small but thoughtful gift for skincare enthusiasts.

    Buy Now: $25 at Sephora

31. 

    ProsourceFit Acupressure Mat and Pillow Set

    This acupressure set offers targeted relief for muscle soreness and tension, perfect for anyone who needs to unwind. It’s a wellness gift that brings relaxation and recovery into their daily routine.

    Buy Now: $30 at Prosourcefit

32. 

    P.volve Essentials Bundle

    This workout bundle includes everything needed for an effective, low-impact fitness routine. It’s an ideal gift for someone looking to elevate their at-home workouts.

    Buy Now: $350 at Pvolve

33. 

    Alo Yoga 2024 Advent Calendar

    Filled with mini self-care surprises, this advent calendar makes the countdown to the holidays even more exciting. It’s a unique and fun gift for those who love trying new wellness products.

    Buy Now: $175 at Alo

34. 

    OffCourt Gym Bag Kit

    This compact gym bag kit includes essentials like deodorant, body spray, and cleansing wipes, perfect for post-workout refresh. It’s a practical gift for fitness lovers who appreciate convenience.

    Buy Now: $31 at OffCourt

35. 

    Bose QuietComfort Ultra Headphones

    These noise-canceling headphones are perfect for immersive workouts, travel, or relaxation. A high-quality gift that helps them focus on their fitness or enjoy peaceful downtime.

    Buy Now: $429 at Bose

36. 

    OSEA Body Glow Trio

    This body care set includes oils that nourish and illuminate the skin, ideal for creating a spa-like experience at home. It’s a luxurious gift that adds a glow to any self-care routine.

    Buy Now: $98 at OSEA

37. 

    BÉIS The Sport Duffle

    This sleek duffle is the ultimate carry-all for active days. With compartments for everything from shoes to a water bottle, it’s a thoughtful gift for anyone who likes to stay organized on the go, whether heading to the gym, on a weekend getaway, or on a daily commute.

    Buy Now: $88 at BÉIS Travel

The post The Best Gifts for Her 2024 — Shop Post-Holiday Deals appeared first on Athletech News.

The celebrity factor remains unmatched when it comes to high-profile endorsements and business ventures. In recent years, the fitness and wellness industry has become a magnet for stars who’ve graced the red carpet, battled in the ring or delivered a drum solo mid-air.

ATN looks back at some of the most significant moves in fitness and wellness this year from the names you know (and maybe love).

• 

  Arnold Schwarzenegger Pumps Iron & New App 

  Arnold Schwarzenegger’s Pump app features training plans crafted by Schwarzenegger and his team, a personalized habit tracker, guided workout videos and a passionate community of like-minded fitness enthusiasts.

  “This is the best workout program you’ve ever had. Just trust me,” Schwarzenegger wrote in a post regarding the launch. “This isn’t like the fitness apps that let you go from one program to another because that’s not how you will progress. And I would rather have 100,000 users with amazing progress than a million frustrated they’re stagnant.”

• 

  Chris Hemsworth: A Fitness Marvel 

  “Thor” actor Chris Hemsworth may have launched his home fitness ecosystem Centr before 2024, but his brand continues to evolve from its inception as a fitness app.

  This fall, Centr debuted a premium treadmill collection, catering to several price points and fitness levels. Each treadmill includes a free, three-month membership to Centr’s personalized fitness and wellness app.

• 

  Mark Wahlberg Builds Fitness Empire 

  Not to be outdone, actor and entrepreneur Mark Wahlberg announced in November that he partnered with high-value, low-price (HVLP) fitness operator EōS Fitness to launch Municipal Gym.  

  “The first time in history that luxury and serious fitness meet,” Wahlberg said in a social media clip hyping the new fitness and recovery concept slated to open in Summerlin, Nevada. “Recovery, rejuvenation therapy, juice bars, cafe, retail stores – only the best vitamins and supplements for you. Big, crazy collabs.”

  In addition to state-of-the-art equipment, Municipal Gym will feature recovery amenities such as cryotherapy, compression therapy, infrared saunas, eucalyptus steam rooms and cold plunges.

• 

  Jennifer Aniston Is a ‘Friend’ to Pvolve

  Another star of the 90’s – Jennifer Aniston – has also been influential in the world of fitness. 

  The former “Friends” star is in a new chapter of her life as the face of female-focused functional fitness brand Pvolve. She headlined Pvolve’s latest brand campaign, crediting the fitness method for making her “stronger than ever.” 

• 

  Travis Barker Beats Wellness Drum

  Former Blink-182 drummer Travis Barker catapulted into the wellness space with Barker Wellness in 2021, but this year marked a milestone as the vegan brand launched in Sprouts stores nationwide. 

  From THC-free cannabinoid-infused products to CBD and mushroom adaptogen gummies, wellness body oils and recovery balms, Barker Wellness is flourishing at a time when consumers are looking for more natural ways to unwind and recharge. 

  His wife, Kourtney (of Kardashian fame), also lends her name to some of the products under the Kourtney x Barker Wellness label.

• 

  Jake Paul Lands Knockout With W

  While Gwyneth Paltrow is credited for the rise of “better-for-you” products for women, men are getting into the action, as well.

  Look no further than W, a men’s personal care brand free of sulfates, artificial dyes and parabens, all for less than $10 a product.

  Co-founded by Jake Paul (who is certainly no stranger to fitness or recovery), W launched exclusively in Walmart stores in June and scored over seven figures in sales in its first month. Since then, the brand has raised $14 million in funding, which will be directed toward product and retail expansion.

  “When we looked at men’s care, we saw a lot of brands targeting and serving that older generation, but Jake’s demographic – 10 to 30-year-old males – wasn’t being focused on,” W co-founder and CEO Woodie Hillyard told ATN. “There’s this massive gap in the market that Axe used to fill, but no one really fills it anymore. We just felt like there needed to be a different brand, with a unique mission, in this space.”

The post The Biggest Fitness & Wellness Celebrity Deals of 2024 appeared first on Athletech News.

It was an exciting year for fitness and wellness news, from funding rounds to expansion plans to big-name bankruptcies and acquisitions. Our industry continues to evolve, and we’re here for it all at ATN – but some stories catch more eyeballs than others. 

These were the 10 most-read stories on Athletech News in 2024. Read on to catch up on any stories you may have missed or to get a refresher on the news that shaped the past year in fitness and wellness.

• 10. GLP-1s Present $6.8B Opportunity for Gym Industry, Report Finds

  GLP-1 medications are here to stay, whether you like it or not. For the fitness industry, these weight-loss wonder drugs might hold the key to getting more Americans inside gyms and studios. 

  ATN breaks down a report from investment banking firm Harrison Co., which posits that the total addressable market for U.S. fitness clubs (including gyms and boutique studios) is expected to increase by $6.8 billion as a result of more people taking GLP-1s.

  The hypothesis, advanced by Harrison Co. and other fitness industry stakeholders, is that as more people start losing weight as a result of GLP-1s, they’ll be more inclined to want to work out.

  “I think it’s one of the biggest opportunities to come along for the industry in a long time,” Paul Byrne, a partner in Harrison Co.’s Fitness & VMS practice, told Athletech News. 

  Read more here.

• 

  9. The Gym as a Clinic: Fitness Facilities Embrace Health & Longevity

  A growing interest in longevity, combined with the perceived failures of the current American healthcare system, has created space for gyms and fitness facilities to meet the needs of disenchanted patients –  a staggering 70% of United States adults believe the healthcare system fails to meet their needs in at least one way, according to Harris Poll data.

  ATN breaks down how gyms, clubs and other fitness brands are positioning themselves as accessible options for preventive health and wellness.

  With innovations like longevity-centered gym memberships, high-tech health tools, recovery zones and smart fitness equipment, it’s clear that the fitness industry is quickly transforming into a viable and valuable supplement to traditional healthcare. 

  Read more here.

• 8. Study Challenges Traditional Strength Training Wisdom

  Strength training is more popular than ever, but not all weightlifting routines are created equal. Here, ATN breaks down a study from Florida Atlantic University that analyzed the relationship between training to failure and gains in muscle size and strength. 

  We won’t give all the findings away here, but the study’s results were interesting, possibly surprising and undoubtedly important for fitness professionals seeking to help clients in the strength training era.

  Read more about the study here.

• 

  7. The 10 Healthiest Cities in the US Based on Overall Wellness

  Everybody loves a good rankings article, especially when local pride is on the line. ATN breaks down Mindbody and ClassPass’ annual Wellness Index, which polled residents in the United States’ most populous cities to find out which ones lead the healthiest lifestyles based on metrics including sleeping habits, stress levels, alcohol consumption, family ties, spiritual fulfillment and more.

  Coastal cities mostly dominated the list, but one Midwest city made a surprise appearance, proving that wellness is a truly nationwide phenomenon. 

  To see which city topped the list, read more here.

• 6. Xponential Fitness Dismisses CEO Anthony Geisler

  In maybe the most shocking fitness and wellness news of the year, Xponential Fitness founder and longtime CEO Anthony Geisler left the boutique fitness and wellness franchisor in May following a notice of investigation by the United States Attorney’s Office for the Central District of California.

  Xponential appears to have rebounded well from Geisler’s departure, with its stock price up on the year and new CEO Mark King, the former chief executive of Taco Bell, bullish on the company’s growth prospects, including international expansion plans for Xpo’s brands including Club Pilates, StretchLab and Pure Barre. 

  As for Geisler, he spoke with ATN this past summer in an exclusive interview, addressing his departure from Xponential, analyzing the fitness and wellness landscape, and sharing his predictions for the future.

  Read more here. 

• 5. Planet Fitness CEO Talks Franchise Strategy, Price Increase & GLP-1s

  Earlier this year, Planet Fitness interim CEO Craig Benson presented during the ICR Conference 2024, where he shed light on the low-price gym giant’s plans for the future, including its new franchise growth model, talks of a membership price increase (which PF would go on to implement in May) and efforts to appeal to Gen Z. 

  While Colleen Keating took over as Planet Fitness’ new CEO this past summer, it’s still worth revisiting Benson’s comments, which outline some of the key tenets of the fitness franchise’s strategy for 2025. 

  Read more here.

• 

  4. Orangetheory Launches New Brand Strategy, Eyes Inclusive Fitness

  You might’ve already seen it pop up on your TV or social media feed, but Orangetheory Fitness has a fresh new ad campaign, “Every Reason is the Right Reason,” which showcases the different motivations people have for working out at one of OTF’s over 1,500 studios worldwide. 

  For Orangetheory, the campaign will serve as the springboard for a broader rebranding strategy that includes a refreshed color palette, new digital designs and in-studio changes.

  In this story, ATN speaks to an Orangetheory executive about the brand’s new marketing strategy, which comes as the fitness industry continues to evolve amid post-pandemic realities. 

  Read more here.

• 3. The Beachbody Company Axes MLM Model, Conducts Layoffs

  Beachbody’s famous (or infamous) multi-level marketing (MLM) model is no more. The iconic fitness company, known for workouts such as P90X and Insanity, has fallen on some hard times as of late, although it’s looking to change course under a new name, BODi. 

  ATN breaks down BODi’s decision to axe its controversial MLM model in favor of a single-level affiliate program, which came in tandem with BODi’s decision to shed approximately 33% of its staff as part of a streamlining strategy. 

  Read more here.

• 2. Orangetheory, Anytime Fitness Unveil Parent Company, Name New CEO

  Orangetheory makes a second appearance on ATN’s 2024 Most Popular list, this time for a story exploring the fitness brand’s new parent company, Purpose Brands. 

  Formed following the mega merger between Orangetheory and Anytime Fitness parent Self Esteem Brands, Purpose Brands will act as the holding company comprising Orangetheory, Anytime, The Bar Method, Basecamp/Sumhiit Fitness and Waxing the City, among other entities.

  ATN looks at Purpose Brands’ new strategy, with exclusive insights from its CEO Tom Leverton, Anytime Fitness co-founder Chuck Runyon and Orangetheory co-founder Dave Long. 

  Read more about Purpose Brands here.

• 

  1. Planet Fitness ‘Flexing for Good’

  We close out this list with a feel-good story courtesy of Planet Fitness. ATN breaks down the low-price gym giant’s “Flexing for Good” volunteer initiative, an annual event where Planet Fitness team members and franchisees lend their support to local communities.

  “Flexing for Good” generates approximately 800 volunteer hours both in-person and virtually for non-profits including Boys & Girls Clubs of America. In fact, since 2016, Planet Fitness has donated more than $9.5 million to Boys & Girls Clubs of America, proving that fitness can be a force for good in more ways than one. 

  Read more about Planet Fitness’ philanthropic endeavors here.

The post The 10 Most Popular Fitness & Wellness Stories of 2024 appeared first on Athletech News.

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

Wellness is more than a trend—it’s a lifestyle that many of us are embracing, and what better way to support that journey than with a thoughtful gift? Whether you’re shopping for a loved one who’s a self-care enthusiast or someone who just needs a little extra relaxation, these wellness gifts are designed to elevate daily routines. From stress-relieving gadgets like the Sensate to calming aromatherapy diffusers, here’s our list of the best wellness gifts of 2024 to bring some comfort, calm, and care to anyone’s life.

The Best Wellness Gifts 2024

• 

  Kineon Move+ Pro

  The Kineon MOVE+ Pro is an advanced red light therapy device designed to alleviate joint pain and promote tissue healing. Combining deep red LED and infrared laser light, it delivers targeted therapy to joints and muscles, enhancing blood flow and cellular energy production. Its portable, hands-free design allows for convenient use, providing significant pain relief without the high costs associated with traditional treatments. With over 25,000 satisfied users, the MOVE+ Pro is a trusted solution for those seeking effective pain management and accelerated recovery.

  Buy Now: $349 (Orig. $699)

  

  Bon Charge Infrared Sauna Blanket

  This portable infrared sauna blanket brings the benefits of heat therapy straight to your home, enhancing circulation, supporting detoxification, and soothing muscles. It’s the perfect wellness gift for anyone seeking relaxation and recovery in their daily routine.

  Buy Now: $699 at Bon Charge

  

  LARQ Bottle PureVis 2

  The LARQ self-cleaning water bottle is a game-changer for anyone who wants pure, fresh water on the go. UV-C LED technology eliminates up to 99.9999% of bacteria and viruses, keeping the bottle odor-free. Plus, it’s vacuum-insulated, keeping drinks cold for 24 hours or hot for 12 hours. It’s sleek, convenient, and easy to use.

  Buy Now: $109 at LARQ

• 

  Bearaby Cotton Napper Weighted Blanket (10 Pounds)

  Known for its breathable, organic cotton material, Bearaby’s weighted blanket provides deep pressure stimulation, helping to improve sleep quality and reduce anxiety. Available in various colors and weights, this blanket is both therapeutic and beautiful, making it a perfect gift for relaxation.

  Buy Now: $179 at Bearaby

• 

  Vitruvi Stone Diffuser

  The Vitruvi Stone Diffuser combines minimalist design with aromatherapy benefits. It diffuses essential oils to create a soothing atmosphere. A stylish addition to any home, this diffuser is ideal for someone looking to elevate their space with calming scents like lavender or eucalyptus.

  Buy Now: $123 at Vitruvi

• 

  Therabody Wave Roller

  This vibrating foam roller offers therapeutic massage for relaxation, making it ideal for anyone needing gentle relief from muscle tension. With multiple vibration settings, it’s perfect for unwinding after a long day or providing soothing self-care at home.

  Buy Now: $149 at Therabody

• 

  Felix Gray Blue Light Blocking Glasses

  Felix Gray’s blue light glasses reduce digital eye strain, making them an ideal gift for people who spend long hours on screens. Designed with style and functionality, these glasses help protect eye health and support better sleep, perfect for anyone working from home or frequently using digital devices.

  Buy Now: $98 at Felix Gray

• 

  2024 Alo Advent Calendar

  The 2024 Alo Advent Calendar is the ultimate gift that keeps on giving! With 24 days of beauty, wellness, and style essentials, it’s packed with best-sellers like the Magnesium Reset Spray, paraffin-free candles, vitamin gel shots, and hair accessories. This calendar offers the perfect way to experience mind-body wellness daily—whether as a gift for someone special or a treat for yourself.

  Buy Now: $250 at Alo

• 

  Calm App Subscription

  With a subscription to Calm, users gain access to guided meditations, sleep stories, and relaxing soundscapes. Ideal for beginners or seasoned meditators, this app makes it easy to incorporate mindfulness into daily life and is a valuable gift for reducing stress and improving focus.

  Buy Now: $70 at Calm

• 

  Blissy Mulberry Silk Pillowcase

  Known for its gentle, friction-reducing material, the Blissy silk pillowcase helps prevent wrinkles and keeps hair smooth, making it ideal for beauty and wellness enthusiasts. Silk pillowcases are hypoallergenic and naturally cooling, offering a touch of luxury that benefits both skin and hair health.

  Buy Now: $56 at Blissy

• 

  Manduka PRO Yoga Mat 6mm

  With its ultra-dense cushioning, this mat provides excellent support for joints during various poses. Its closed-cell surface prevents moisture and bacteria buildup, ensuring a hygienic practice environment. Backed by a lifetime guarantee, the Manduka PRO is designed to withstand years of use without peeling, fading, or flaking. This mat is ideal for both beginners and seasoned practitioners aiming to enhance their yoga experience.

• 

  Moonpod Crescent Backrest

  The Moon Pod Crescent Backrest is an ergonomic cushion designed to enhance relaxation and provide superior support for your neck and back. Filled with high-density micro-beads, it conforms to your body’s shape, offering a zero-gravity sensation that alleviates pressure points and reduces physical fatigue. Lightweight and versatile, the Crescent Backrest can be used on your Moon Pod, couch, bed, or any surface where you desire additional comfort. Its sleek design and adaptive support make it an excellent gift for those seeking to elevate their relaxation experience.

  Buy Now: $139 at Moonpod

• 

  Johnson Synca Quzy Neck & Shoulder Massager

  The Synca Wellness Quzy Neck & Shoulder Massager is a portable, wireless massager that brings soothing relief wherever you go. Equipped with eight kneading nodes and infrared heat, this lightweight massager provides a deep, comfortable massage. Its soft, cotton-like upholstery enhances comfort, and with three adjustable speeds and reversible massage techniques, it can be customized for different areas, including the neck, shoulders, calves, thighs, and lumbar. The battery-powered design lasts up to 2.5 hours, making it perfect for on-the-go relaxation without being tethered by a power cord.

  Buy Now: $180 at Johnson Fitness

• 

  HigherDOSE Serotonin Set

  The HigherDOSE Serotonin Set is a relaxation game-changer, combining powerful tools designed to boost mood, relieve tension, and support deep calm. This set includes a Serotonin Soak with Magnesium Zechstein Flakes for a mineral-rich, mood-enhancing bath, a Transdermal Magnesium Spray to ease muscle tension and support serotonin production, and a luxurious 100% Organic Cotton Bath Robe for post-bath relaxation. Together, these items create a biohacker-inspired ritual perfect for anyone seeking restorative relaxation and stress relief. It’s the ultimate gift for unwinding and revitalizing your wellness routine.

  Buy Now: $169 at HigherDOSE

• 

  Sensate Plus Device

  Incorporating the Sensate device into your wellness routine can significantly enhance relaxation and stress management. This innovative gadget uses infrasonic resonance technology to stimulate the vagus nerve, promoting immediate calm and long-term stress resilience. By placing the device on your chest and pairing it with the Sensate app’s soothing soundscapes, you can experience a reduction in anxiety and an improvement in sleep quality.

  Buy Now: $349 at Sensate

The post The Best Wellness Gifts of 2024: Our Top Picks for Relaxation, Health & Self-Care appeared first on Athletech News.

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

The holiday season is here, and with it comes one of the most anticipated shopping events of the year: Cyber Monday. Whether you’re gearing up to prioritize your health and wellness goals or looking to gift your loved ones tools to stay active and stress-free, 2024’s Cyber Monday deals have you covered. This year’s lineup spans everything from high-tech fitness trackers and soothing cold plunge tubs to stylish activewear and essential at-home workout gear. With significant savings across top wellness brands, now is the perfect time to snag products that will support a healthier, happier lifestyle into the new year. Below, Athletech News has rounded up the best fitness and wellness deals you won’t want to miss.

When Is Cyber Monday?

Cyber Monday 2024 follows Black Friday on Monday, December 2, extending the weekend of savings. This is a prime opportunity to snag exclusive online-only discounts, often with free shipping or added perks.

Deals to Expect

Cyber Monday 2024 promise major markdowns on a wide range of fitness and wellness products. Expect discounts on popular fitness gear like treadmills, yoga equipment, and running shoes, as well as cutting-edge tech such as fitness trackers and bone-conduction headphones. Wellness enthusiasts can look forward to deals on at-home testing kits, cold plunge tubs, and skincare innovations. Whether you’re shopping for yourself or holiday gifts, these sales offer the perfect chance to invest in items that elevate everyday well-being.

The Best Cyber Monday Fitness & Wellness Deals 2024

• 

  Plunge

  Plunge tubs are the ultimate holiday gift, offering the benefits of cold therapy from the comfort of your home. For Cyber Monday, the tubs are 15% off plus 0% financing for 36 months, one of the best deals of the year. The sleek tubs range from permanent fixtures like the Original Plunge or the inflatable Plunge Air for portability.

• 

  Hoka Clifton 9s and Mach 6 shoes

  Hoka’s Cyber Monday sale is the perfect opportunity to get your favorite running shoes at a discount. The bestselling Clifton 9s are on sale, which seamlessly transitions from base mileage to a coffee shop. The Clifton 9 shoes are highly cushioned, with ample arch support and a plush heel but breathable enough not to overheat during sweaty workouts. The Mach 6 shoes are the perfect race shoe, with a rocker silhouette that propels runners forward. The shoe is thin, breathable, and lightweight, without the signature ample cushioning of Hoka sneakers for the ultimate speed shape.

• 

  

  Credit: Chamelo Eyewear

  Chamelo Eyewear

  Stephon Marbury’s Chamelo Eyewear blends color-changing lens technology with built-in audio for an innovative take on workout sunglasses. Different models have manual or automatic tint adjustment and even feature integrated audio, letting you enjoy music, take calls, or stay connected on the go without needing headphones. The color-changing lenses offer options like warm yellows and pinks or cool blues and purples. Get up to 40% off the sunglasses for Cyber Monday.

  Viome At-Home Tests

  Viome’s at-home tests provide a comprehensive look into health, offering insights into gut health, bio-age, and stress response. Get a comprehensive view of the best and worst foods for your gut health based on at-home sample collection. From now through December 3rd, enjoy up to 40% off sitewide, with $100 off all test kits. Popular options include the Full Body Intelligence Bundle (now $585) and Gut Intelligence Bundle (now $238). Give the gift of personalized health insights this holiday season and help loved ones optimize their health.

• 

  CorePower Yoga

  CorePower Yoga’s Orange Friday promotion offers free in-studio classes on Cyber Monday to help you unwind from holiday chaos. Whether you’re a beginner or a seasoned yogi, CorePower’s diverse class lineup—from Yoga Sculpt to Core Restore—has something for everyone. Plus, lock in year-round savings with 25% off All Access Memberships and 30% off retail from top brands like Lululemon and Alo starting November 18th.

• 

  Chirp: Recovery Essentials for Every Fitness Routine

  Chirp’s Cyber Monday Sale is offering the brand’s viral recovery tools like the Chirp Wheel and the RPM Rolling Percussion Massager at a steep discount, designed to alleviate tension and improve posture. Former Peloton instructor Kristin McGee, a long-time Chirp fan, calls these tools “game changers” for pain relief and mobility.

• 

  Pvolve

  Pvolve combines functional movement with resistance-based equipment for a low-impact, results-driven workout. This Cyber Monday, enjoy 20% off sitewide and receive a free Recover 9 supplement with bundle purchases. Gift options include the Signature Bundle ($199) or the Jennifer Aniston-curated Essential Bundle ($349). With streaming options and studio access, Pvolve makes it easy to kickstart a resistance-based fitness journey.

• 

  Omorpho G-Vest Flash

  Omorpho’s G-Vest Flash, a weighted vest designed for outdoor use, is on sale for $219 (original price $279). Its reflective design enhances visibility during low-light workouts, making it a perfect choice for winter evenings. The vest’s MicroLoad technology evenly distributes weight, helping to boost strength, burn more calories, and improve cardio endurance without compromising comfort. It’s available in men’s (10 lbs) and women’s (5 lbs) options.

• 

  Sans Air + Water Bundle

  If staying hydrated with the purest drinking water is part of a loved one’s holiday wish list, look no further than the Sans Water Purifier. With no installation required, the Sans Water Purifier can sit on your counter or table and perform 4-stage reverse osmosis for the purest drinking water. Sans’s popular Air purifiers also remove 99.9% of particles down to 0.3 microns in diameter, eliminating dust and providing allergy relief. The Air + Water Bundle is $250 off: $719 compared to its original $969. Upgrade your at-home health with clean air and pure water.

• 

  Shokz OpenSwim Pro

  Shokz OpenSwim Pro headphones provide crystal-clear audio with the brand’s famous bone conduction technology, even underwater. With a battery life of 9 hours, the headphones can be fully submerged in water for swim workouts, or survive the rainiest outdoor runs. For Cyber Monday, the OpenSwim Pro headphones are 10% off, $159.95 (originally $179.95).

• 

  Fitbit

  Fitbit trackers are all on sale, including the Charge 6, which is 38% off for $99.95 (originally $159.95). The more minimalist Inspire 3 is on sale for $69.95 (down from $99.95). For a wearable with more bells and whistles, the Versa 4 smartwatch is 40% off: $119.99, down from $199.99.

• 

  Waterdrop

  Perfect for New Year’s hydration goals, Waterdrop’s Cyber Monday sale offers up to 50% off sitewide through December 2nd. Waterdrop comes in single-packet cubes, perfect for hydration on the go. Use promo code ‘DAYS15’ for $15 off $100 to stack up savings. The brand is also sustainability-forward: it collects 2 plastic bottles from the environment with every bottle sold, and the amount of plastic in a 2-pack box is slightly more than a single bottle cap.

• 

  Apple AirPods Pro 2

  The perfect companion for any workout, the Apple AirPods Pro 2 are 24% off this Cyber Monday, $153.99 (originally $249.99). Voice isolation makes phone calls crystal clear, even when you’re on the move, and noise cancellation helps keep you focused on your workout.

• 

  NordicTrack

  NordicTrack’s Cyber Monday deals are here, offering up to $500 off treadmills, exercise bikes, and ellipticals. Get an additional $100 off when you purchase an iFIT membership from November 19–25. The NordicTrack Commercial 1750 is available for $1,99.20, $400 less than its standard price, and the more budget-friendly NordicTrack Exp 7i is $800.

• 

  Barre3

  Barre3 is having its semi-annual sale through December 2nd, with deals that will make it easier than ever to build strength and cardio in the new year. The barre3 online subscription is only $99, plus a 14-day free trial, and in-person class packages and retail are up to 30% off.

• 

  Oura Ring Gen 3

  For the health-conscious person in your life, the ŌURA Ring offers advanced tracking of sleep, heart rate, recovery, and stress levels—all in a sleek, wearable design. While the new ŌURA Ring 4 isn’t part of Cyber Week sales, you can snag the ŌURA Ring 3 at a discount: Black and Silver rings are $249 ($50 off), and Titanium and Stealth rings are $279 ($70 off). Oura is the ultimate gift for those who want actionable health insights wrapped in understated elegance.

• 

  Lululemon Men’s City Sweat Jogger

  Lululemon’s popular City Sweat Joggers is 33% off, $79 (originally $118). The terry fabric is warm but breathable, perfect to throw on for an outdoor walk or job or for running errands.

• 

  Lululemon Align Yoga Mat

  One of the best deals on their site, Lululemon’s viral Align Yoga Mat is 20% off for $84 (originally $114). The mat is thick enough for support and comfort, but sturdy enough to prevent slips during sweaty workouts.

• 

  Nike Strength

  Nike’s Strength Sale offers steep discounts to upgrade any home workout space. From $50 off dumbbell tree sets to $100 off dumbbell racks and up to $500 off full home gym bundles with free shipping, Nike has something for every fitness fanatic. Individual pieces like barbells (30% off), kettlebells (20% off), and dumbbells (15% off) are also marked down. This sale runs from November 22 to December 3—don’t miss the chance to upgrade your home gym.

• 

  Whoop 4.0 + 12 Month Subscription

  The popular Whoop fitness tracker will help optimize your rest, recovery, and everything in between. For Cyber Monday, the tracker is $199 instead of $239 and includes 12 months of a Whoop membership.

• 

  Omnilux

  Omnilux’s LED light therapy devices are a must-have for anyone serious about skincare and wellness. These devices target fine lines, acne, and uneven skin tone with clinically proven technology. For Cyber Monday, Omnilux is $60 off 1 full-sized device, $130 off 2 full-sized devices, and $240 off 3 full-sized devices. The brand is also offering 20% off Minis and topical skincare.

• 

  Mephisto: Luxe Comfort for Everyday Wear

  Mephisto, known as the “grandpa-chic” footwear brand, combines functionality and fashion. Following in the footsteps of brands like Birkenstock and Crocs, the brand prioritizes foot health and comfort with cushioned, arch-supporting insoles. For Cyber Monday, Mephisto shoes are buy one, get one 50% off on sale items. From 12/2 to 12/6, the brand is running up to 42% on select bestselling styles.

• 

  Bird&Be

  For those looking to transform their fertility and wellness journeys from the comfort of their homes, Bird&Be has an extended Cyber Monday Sale running through December 2. Enjoy up to 25% off sitewide, including 20% off all tests (except sperm tests) and 25% off first-month subscriptions.

• 

  Alo

  Alo needs no introduction in activewear, and its Cyber Monday deals are creating buzz. The brand’s cult-favorite women’s Airlift leggings are part of the sale, as well as the men’s Ripstop 7’’ On-Set Short.

• 

  Lyma Laser

  The LYMA Laser Power System is a revolutionary at-home device designed to deliver professional-grade skin and wellness transformations. This cutting-edge system combines the LYMA Laser, LYMA Skincare, and LYMA Supplement to target wrinkles, pigmentation, and hydration while also promoting better sleep and reducing anxiety. Loved by A-listers like Kate Hudson and Gwyneth Paltrow, the LYMA system offers a 360-degree approach to beauty and longevity. During LYMA’s only sale of the year, you can save 30% sitewide—your chance to invest in total inside-out transformation at an unbeatable price.

• 

  Athleta

  Athleta’s Cyber Monday sales are packed with must-have deals on stylish activewear and cozy layers. From November 27 to December 1, enjoy 30% off sitewide, plus doorbuster steals like the Aire Puffer Jacket and the Rainier High Rise Legging. Cyber Monday on December 2 offers even more savings, with 30% off sitewide and up to 70% off key styles. Whether you’re shopping for yourself or gifting, these deals are the perfect excuse to refresh your wardrobe.

The post The Best Cyber Monday Deals 2024: 25 Fitness & Wellness Sales appeared first on Athletech News.

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

Hannah Fink, a gymnast turned designer, took her love for movement and design to create Somato—a super sleek, compact Pilates reformer that’s perfect for any home. With her background in fitness and a knack for making things functional and beautiful, Hannah’s mission is clear: bring Pilates to more people in a way that’s stylish and easy. Here, she talks about the journey behind Somato, what inspired her design, and the standout features that make it a go-to for Pilates lovers at home.

Can you tell us a bit about how your background in gymnastics and design influenced the creation of Somato?

To me, gymnastics and design have always been intertwined. They’re both detail-oriented, visual disciplines that have challenged me creatively. I was always drawn to the design of gymnastics apparatuses and the way such simple devices could serve so many purposes. Two parallel bars could be a fitness device, but sling some fabric between them and you’ve got a hammock. The first thing I ever built was a small balance beam to use at home.

I discovered Pilates when I was injured and had to take time off of gymnastics. My mom took me along to her Pilates class. I was immediately drawn to the Pilates reformer and wanted to experiment with the equipment. However, I had promised my mom I would behave and wouldn’t disturb the class by swinging from the Cadillac like a feral monkey.

Growing up in a gym spurred a lifelong love for movement. My education in design inspired a love of beauty and functionality. Combining these passions in Somato is incredibly fulfilling—creating something that brings joy and strength to others in a beautifully designed, home-friendly way.

What was the “aha” moment in your small Brooklyn apartment that made you realize the need for a compact, home-friendly Pilates reformer?

You could say Somato is a product of the Pandemic, but it started long before we had heard of COVID-19. I was writing my master’s thesis on redesigning fitness equipment to look like furniture when the pandemic rolled around. I started my thesis in 2019, and by the time I completed it in 2020, my research was… well… relevant (to say the least).

Even before lockdown, Pilates classes were a rare treat. At $40 per class, a studio membership was out of my price range, especially considering my need for at least four or five workouts per week. I would supplement Pilates with other less expensive gym classes.

Having a Pilates reformer at home went from a nice idea to a necessity during lockdown. I looked for a home reformer. Something that folded up. But in Brooklyn, closet and under-bed storage is precious. Even if I found a folding reformer, I wouldn’t have anywhere to store it. There was no way I would let a bulky piece of gym equipment live as an eyesore in my living room. Even a folding reformer would have to look beautiful– like it belonged in my living room, like a piece of furniture. That was my “aha” moment. I didn’t need to invent a new fitness apparatus. I needed to reinvent the Pilates reformer.

Somato has a unique design aesthetic. What were some of the key challenges in creating a reformer that’s both functional and visually appealing for small spaces?

The biggest challenge was balancing aesthetics with durability. A reformer has to support dynamic loads, so every material and design choice needs to be functional and resilient while still looking sleek.

It’s not enough to choose strong, lightweight materials. The way those materials are shaped determines their strength. For example, there are special aluminum ribs inside the carriage designed to support 300lb loads. The tracks are extruded into a shape that disperses the load across the profile, and the front and back platforms are stamped and welded to do the same.

We’re also using innovative materials and manufacturing processes that are different from what’s typically used in fitness equipment design to reduce weight and size. Our padding is not upholstered, but instead, injection molded polyurethane foam, similar to the foam used in a lot of public transportation applications.

Every millimeter counted while designing the Somato. Even the little feet are designed to slot into a corresponding hole when folded. This feature alone saved us over an inch of space. And that inch could be the difference between fitting under your bed or becoming a nuisance.

Could you walk us through the process of prototyping and engineering the Somato reformer? What did you prioritize during those three years of development?

The design process began with sketching and quickly moved to computer modeling and 3D printing. I built 28 complete reformer prototypes and hundreds more for individual mechanisms. My initial prototypes were made from cardboard and 3D-printed parts, but once I needed to test the mechanisms under real dynamic loads, I switched to a combination of milled aluminum tubing and 3D-printed parts, then later used wood for further refinement. By doing all the prototyping myself, mostly in my garage and at local machines and woodshops, I saved hundreds of thousands of dollars.

When Somato was selected for TechCrunch Disrupt Startup Battlefield and recognized as a CES Innovation Award Honoree, I invested around $15,000 in creating a fully functional aluminum prototype. I wanted to make a splash at the events with live demonstrations. While visually appealing, the design was only halfway ready, with extra material and weight that made it impractical for real use. It was a valuable lesson in not prioritizing the aesthetics until after the mechanics are fully fleshed out. I ultimately decided to showcase it strictly as a display unit at TechCrunch instead of allowing guests to test it.

After TechCrunch and CES, three incredible women invested as angels, allowing me to develop even more sophisticated prototypes with materials like extruded T-Slot aluminum (a versatile prototyping material, like adult Legos). I dove into the mechanical properties of metals, galvanic corrosion, and force simulations to test design durability. I also taught myself to create 2D engineering drawings for manufacturers.

This marked a turning point. I began working with a supplier in Shanghai to build our first production-ready iteration, transitioning from prototyping to production development. Each prototype highlighted something to improve, whether it was a weak bolt or a pinch point, and I didn’t stop until it was right. Good design alone is never enough; safety and durability are always top priorities.

Pre-Order the Somato Reformer

• 

  The Reformer, $2,100 $2,500

With Pilates often seen as an expensive, luxury workout, how did accessibility shape your vision for Somato?

Making Pilates more accessible is truly at the heart of Somato’s mission. While studio classes are wonderful, the cost—often up to $300 a month—can make Pilates feel out of reach for many. And even if you can budget for it, the logistics can be exhausting: I’ve lost my spot in class multiple times because I was just a few minutes late, only to be charged anyway. That frustration, along with late fees and waitlists, adds a layer of stress to what should be a restorative practice. I can only imagine how much harder it is for new moms.

From personal experience, I know that wellness often feels the hardest to access when we need it the most. Somato was designed to change that by bringing a true Pilates experience into the home. It eliminates the need for expensive memberships or rushed trips to the studio, letting people practice on their own time. My goal was to create a reformer that anyone can use regularly without sacrificing quality or convenience, so Pilates can finally feel like an inclusive, everyday joy rather than a luxury.

How does the Somato reformer cater to busy women, particularly new moms, who might struggle to find time for fitness?

I’m a firm believer that women can do anything men can do. I mean look at me… I’m a metalworking solo female founder who taught myself engineering and travels alone to China to manage my supply chain. But we also have unique needs from men, especially when it comes to our physical health. After the Barbie movie, Taylor Swift’s Eras Tour, and Beyonce’s Renaissance World Tour, we’ve seen the power of the female dollar. So it’s weird to me that there is so little fitness infrastructure specifically geared toward women.

Somato brings Pilates into the home, allowing women to fit in a quality workout without the commute or time constraints. And with Somato’s lightweight, compact design, it’s incredibly easy to set up, store, and move around as needed, all while offering the functionality of a full-sized reformer. New moms can squeeze in a workout during nap time. The corporate girl can squeeze in a class before or after work.

But our app is what’s revolutionizing fitness for busy women. I’m basically designing a fitness app and workout offerings that I personally want– something that will carry me through the many transitions that happen from your 20s to 30s and 40s.

And there’s a lot that happens to women during these years. Not only are we managing our menstrual cycle, and benefit from fitness plans that take this into account, but some of us are freezing our eggs, dealing with endometriosis, preparing for pregnancy, recovering from childbirth, and managing menopause. Somato offers classes catering to all of these experiences, and it’s about time we recognize women’s needs as legitimate and worthy of innovation.

Somato’s reformer has several unique features like hidden straps, rubber springs, and a foldable design. Which feature do you feel sets Somato apart the most?

The hidden, retractable straps stand out because they address both practicality and aesthetics. Straps on a traditional reformer can get tangled or look cluttered. I’ve personally never hung my loop on the hook successfully on the first try. But ours retract seamlessly into the frame. This makes the reformer look sleek and uncluttered, even when not in use, and you never have to search for the straps when you’re ready to start your workout.

However, our rubber springs truly set Somato apart. While elastic springs are often associated with low-end reformers, we’ve developed high-quality latex rubber springs that offer consistent, reliable resistance and are durable enough to withstand frequent use. I spent extensive time refining the length and density of these springs to achieve optimal resistance.

Somato also features a simplified spring system where each spring provides the same resistance, eliminating the need to remember varied spring strengths as with traditional metal springs. You can adjust your resistance easily by adding or removing springs without second-guessing.

Our patent-pending dials make resistance adjustment even more user-friendly. With a simple twist, you can increase or decrease resistance safely—no more pinching fingers on metal springs. Our dials auto-lock when under tension, providing added safety during workouts.

Our rubber springs are comparable in resistance to a Balanced Body yellow spring, but they’re lighter, quieter, and less energy-intensive to produce. They’re also more affordable to replace, and we’re working on a recycling system so users can send back old springs to be repurposed into materials like rubber flooring.

Can you tell us more about the design decisions behind making the reformer so easy to store and use, even without assembly?

Creating a truly user-friendly reformer meant focusing on simplicity. Somato ships fully assembled, so it’s ready to use right out of the box. We wanted it to be easy to fold, move, and store, so we spent a lot of time engineering the foldable frame to be secure yet incredibly simple. It’s designed for convenience without compromising on quality.

How does the Somato app complement the at-home Pilates experience? What was your goal in developing this digital aspect of the brand?

Pilates is a complicated sport. You’ll notice that a lot of home fitness equipment is made for cardio. That’s because it’s easy to design a machine and class plan around a single movement like running, cycling or rowing. But if you bring a Pilates reformer home, unless you’re an experienced instructor, you’re going to need some guidance.

The Somato app is meant to replicate the feel of a Pilates studio in your home. Our goal was to create an experience that’s engaging and personalized, with a wide variety of class styles, durations, and levels. With expert instructors and unique features, like cycle-synced classes, the app brings depth and variety to home workouts and helps users stay connected to their bodies.

The app offers classes tailored to the menstrual cycle and stages of motherhood. How did you decide to incorporate these cycle-specific and maternal health features?

This was an easy decision for me because I genuinely want to see more fitness offerings that address women’s unique needs. It’s also my way of pushing back against the status quo. For anyone who thinks there isn’t a market for women looking for tailored fitness options, think again.

The American fitness movement we know today started in the 1960s (think Jack LaLanne, Gold’s Gym, etc). It was a reaction to the high healthcare costs and doctor shortages of the 1950s. Today, women face similar uncertainties and high costs in healthcare, and I believe we’ll see a similar shift toward preventative care. Women are increasingly looking for safe, supportive spaces—even in the products we choose. Somato is a company built by women, for women.

As a designer with a background in industrial design, how did you approach blending functionality with the aesthetics of the Somato reformer?

Functionality and aesthetics go hand-in-hand for me. I approached the Somato reformer as both a piece of fitness equipment and a piece of furniture. Each design element, from the retractable straps to the compact frame, serves a purpose while contributing to a clean, minimalist look. I wanted people to feel proud to have it in their homes, as it adds both beauty and wellness.

How do you see the role of design evolving in the fitness industry, particularly for at-home wellness products?

As fitness becomes more integrated into daily life, I see design playing a key role in making equipment accessible and aesthetically pleasing for home use. Fitness equipment can and should be beautiful, especially as more people prioritize wellness at home. I think we’ll continue to see products that blend form and function, catering to our lifestyles and personal spaces.

Somato is currently in its pre-order phase. What excites you most about seeing your product reach customers in April?

I’m most excited to see how Somato fits into people’s lives and brings them joy. The feedback from people who have tried it so far has been incredibly positive, and I can’t wait to see customers embracing it in their own homes. It’s one thing to have an idea and bring it to life, but seeing it actually helping people will be the most rewarding part.

Where do you envision Somato going in the future? Are there any new products or features you’re hoping to introduce?

We will be rolling out fitness accessories like the Pilates box, balls, weights, cushions, and more in the next year. We also plan to keep adding new content to the Somato app, so our users have fresh and inspiring classes to look forward to. Ultimately, I want Somato to be a brand that supports women in every aspect of their fitness and wellness journey.

How has your personal relationship with Pilates evolved since starting Somato? Has it changed the way you approach your own fitness routine?

Creating Somato has deepened my relationship with Pilates. It’s made me appreciate the versatility and adaptability of the practice even more, especially as I’ve tailored workouts for the app. Pilates is now an integral part of my life, and building Somato has shown me how transformative it can be for anyone, regardless of their fitness level or schedule.

For someone just starting with Pilates, what advice would you give on incorporating it into their everyday life with Somato?

Be nice to yourself! As Helen Hayes once said, “The expert in anything was once a beginner.” Somato has a bunch of introductory classes that will help onboard you into the world of Pilates. We also have deep dives into every Pilates movement used in each class, so you’ll never get stuck and confused. One pro tip is to invest in a mirror so you can check your form against your instructor.

Pre-Order the Somato Reformer

• 

  The Reformer, $2,100 $2,500

The post How Hannah Fink, Founder of Somato, is Redefining Pilates at Home with Design & Accessibility appeared first on Athletech News.

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

Cyber Monday is the best time to score big on fitness and wellness gear, and this year, early deals make it even easier to shop. With prices slashed on everything from cutting-edge fitness equipment to cozy wellness must-haves, these early discounts allow you to save now and avoid the holiday rush. Here’s a curated list of the top fitness and wellness deals, so you can stock up on everything you need to support your healthy lifestyle.

Deals to Expect

With early Cyber Monday discounts already rolling out, you can expect substantial savings across fitness, wellness, and activewear categories. Watch for markdowns on high-tech fitness trackers, durable gym equipment, and must-have wellness subscriptions. Brands like Alo, Nike, and Therabody are offering limited-time discounts, so be sure to act fast before stock runs low.

Best Early Cyber Monday Deals

• 

  Alo

  Shoppers can take 30% off sitewide starting right now. Yes, that includes best-sellers like the viral Airlift leggings.

• 

  Therabody

  Therabody has a variety of deals available all Cyber weekend, including getting up to $300 off devices and products. Right now, the Theragun PRO is on sale for $279—a huge difference compared to its original price tag of $499.

• 

  Pvolve

  Enjoy 20% off sitewide at Pvolve just ahead of the official shopping holiday with code BF20 at checkout. Plus, receive a free one-month supply of Recover 9, our amino supplement drink, with any bundle purchase.

• 

  Hydrow

  Lucky rowers can save up to $850 total during Hydrow’s Cyber Monday sale. Everything from rowing machines to memberships, and more are on sale.

• 

  Tonal

  Tonal’s having one of its biggest shopping events yet, where you can save $1,000 on the coveted fitness system. The discount is automatically applied at checkout and you have the choice to purchase some add-ons if you wish.

• 

  Nike

  No surprise here, but Nike’s currently having one of the best early Cyber Monday sales online and in stores. You can save big on everything from sweatpants to bike shorts to new sneakers, and so much more.

• 

  Adidas

  Have you had your eye on a new pair of Adidas lately? Now’s your lucky chance to save up to 70% on sneakers, clothes, and fitness accessories courtesy of the three stripes.

• 

  Bala

  Bala’s trendy fitness equipment rarely ever goes on sale, but we have some good news for you. Shoppers can save 20% off sitewide with the code PLAYDAY20, bundles included.

• 

  Oura

  Listen up, you can get an Oura ring for the lowest price ever with $200 off the Oura Ring Gen3. No code necessary.

• 

  Recess Pickleball

  The pickleball craze isn’t slowing down anytime soon, so you might as well stock up on some equipment while you can. Internet-favorite brand, Recess, has bundles and gift sets for up to 40% off.

• 

  Horizon Fitness

  Discounts during Horizon Fitness’ Cyber Monday sale vary from $100 off to half off, and everything in between on treadmills, indoor bikes, and ellipticals.

• 

  alphabeats

  Through November 29, get the complete bundle—Muse 2 headband and 12 months of unlimited access—for $199 (regular $399). With limited availability and a 30-day money-back guarantee, it’s the perfect gift for peak performers. Does he already have a Muse device? Gift a year of alphabeats for only $79 (regular $149).

• 

  Kineon

  For a limited time, save 50% on the Kineon Move+ Pro LED & Laser device to help alleviate joint pain. It easily straps on everywhere from your knees to your ankles and any area that’s experiencing discomfort.

• 

  HigherDose

  HigherDose is having more than one big deal to celebrate Cyber Monday. Choose between taking 30% off bundles or 20% sitewide when purchasing individual items like its infrared mat.

• 

  Saje Wellness

  Stepping up your everyday wellness routine? Look no further than Saje Wellness’ Cyber Monday deals. Save 25% off sitewide on items including the brand’s best-selling diffusers and essential oil kits.

The post Best Early Cyber Monday Deals 2024: Top Fitness & Wellness Picks appeared first on Athletech News.

Now’s the perfect time to try Pvolve’s popular fitness method, just in time for the holidays. The brand’s Black Friday deals dropped early, offering 20% off sitewide with code BF20. This includes Pvolve’s cult-favorite equipment, designed to make each workout effective and easy on your body. Unlike traditional workouts that can feel hard on the joints, Pvolve’s approach focuses on natural, everyday movements that help you feel stronger and healthier. Backed by clinical research and loved by celebrities like Jennifer Aniston, Pvolve is built for all fitness levels.

The sale includes everything from their unique training programs to their fan-favorite gear, helping you move better and reach your fitness goals. Whether you’re new to working out or looking for a fresh approach, Pvolve’s low-impact exercises offer a sustainable way to stay fit. Don’t miss this chance to save on the full collection—your body will thank you. Use code BF20 at checkout!

Pvolve Holiday Preview Sale 2024 At a Glance

1. 

   Pvolve Annual Digital Membership

   Buy Now: $153 (orig. $180)

2. 

   Total Transformation Bundle

   Buy Now: $625 (orig. $750)

3. 

   Signature Bundle

   Buy Now: $200 (orig. $235)

4. 

   Essentials Bundle

   Buy Now: $350 (orig. $415)

5. 

   Resistance Bundle

   Buy Now: $100 (orig. $109)

6. 

   P.ball

   Buy Now: $60 (orig. $70)

7. 

   P.band

   Buy Now: $38 (orig. $45)

8. 

   P.3 Trainer

   Buy Now: $153 (orig. $180)

9. 

   Precision Mat

   Buy Now: $85 (orig. $100)

10. 

    Slant Board

    Buy Now: $81 (orig. $95)

11. 

    Gliders

    Buy Now: $51 (orig. $60)

12. 

    Glider Floor Protectors

    Buy Now: $4.25 (orig. $5)

13. 

    Precision Foam Roller

    Buy Now: $34 (orig. $40)

14. 

    Cushion Mat

    Buy Now: $30 (orig. $35)

15. 

    2 lb. Hand Weights

    Buy Now: $21 (orig. $25)

16. 

    1.5 lb Ankle Weights

    Buy Now: $22 (orig. $26)

17. 

    3 lb Ankle Weights

    Buy Now: $26 (orig. $30)

18. 

    Light Ankle Band

    Buy Now: $20 (orig. $24)

19. 

    Heavy Ankle Band

    Buy Now: $21 (orig. $25)

20. 

    Massage Ball Set

    Buy Now: $26 (orig. $30)

21. 

    P.ball Strap Extender

    Buy Now: $4.25 (orig. $5)

22. 

    Heavy Resistance Band

    Buy Now: $17 (orig. $20)

23. 

    Mini Belt Bag

    Buy Now: $26 (orig. $30)

24. 

    Canvas Tote Bag

    Buy Now: $21 (orig. $25)

25. 

    Essential Fleece Sweatshirt

    Buy Now: $61 (orig. $72)

The post Pvolve’s Black Friday Sale Is Here For All Of Your Gifting Needs appeared first on Athletech News.

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

Alo is on virtually everyone’s wish list this holiday season, and for good reason. The celeb-loved athleisure brand has been seen on everyone from Kendall Jenner, Bella Hadid, and Rosie Huntington-Whiteley – just to name a few. The only downside is that the brand is pricey, making it easy to rack up quite a tab. 

Thankfully this article found you at the exact right time because Alo’s annual Black Friday sale is here early, if you didn’t get in on the Singles Day sale promotions. During this time you can score a whopping 30% off the entire site. 

This sitewide sale is the perfect opportunity to go ham on gifts for yourself and loved ones. Score on the brand’s latest arrivals, including Rosie’s favorites, like the Make Waves Hoodie and Make Waves Sweats, as well as best-sellers like Airbrush High Waist Legging, Accolade Sweatpant, and Accolade crew neck.

You’ll also want to scoop up the just-dropped, highly coveted Alo Runner sneakers. 

Our advice: Get ahead of the holiday rush before things sell out for good. Keep scrolling for ATN’s 25 top picks from the event.

Alo Black Friday Sale 2024: Our Top Picks

1. 

   Alo Advent Calendar, $175 (orig. $250)

2. 

   Alo Faux Leather Premier Bomber, $208.60 (orig. $298)

3. 

   Make Waves Hoodie, $110.60 (orig. $158)

4. 

   Make Wave Sweatpants, $103.60 (orig. $148)

5. 

   Alo Holiday Candle, $28 (orig. $40)

6. 

   Alo Airbrush Corset Full Zip Jacket, $89.60 (orig. $128)

7. 

   Airbrush High Waist Legging, $75.60 (orig. $108)

8. 

   Alo Magnesium Reset Spray, $33.60 (orig. $48)

9. 

   Alo Glacier Puffer, $201.60 (orig. $288)

10. 

    Alo Lettuce Edge Socks, $19.60 (orig. $28)

11. 

    Accolade Sweatpant, $89.60 (orig. $128)

12. 

    Accolade Crew Neck Pullover, $89.60 (orig. $128)

13. 

    Alo Runner Unisex Sneaker, $129.50 (orig. $185)

14. 

    Alo Immunity Rescue Shot 30-Pack, $42 (orig. $60

15. 

    Alo Alsoft Suns Out Onesie, $89.60 (orig. $128)

16. 

    Alo Performance District Trucker Hat, $54.60 (orig. $78)

17. 

    Alo Airlift Line Up Bra, $54.60 (orig. $78)

18. 

    Alo Airlift High-Waist ⅞ LIne Up Legging, $96.60 (orig. $138)

19. 

    Alo ⅞ High-Waist Airlift Legging, $89.60 (orig. $128)

20. 

    Alo Unisex Half-Crew Throwback Socks, $19.60 (orig. $28)

21. 

    Alo Cable Knit Winter Bliss Hoodie, $103.60 (orig. $148)

22. 

    Alo Cable Knit Winter Bliss Pant, $103.60 (orig. $148)

23. 

    Alo Men’s Edition Sueded Jogger, $89.60 (orig. $128)

24. 

    Alo Men’s Conquer Reform Crewneck Short Sleeve, $47.60 (orig. $68)

25. 

    Alo Aura Diffuser, $68.60 (orig. $98)

The post Alo’s Black Friday Deals Are Here—Shop 30% Off Sitewide appeared first on Athletech News.

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

If you’re looking to treat someone (or yourself!) to the best fitness gifts this year, 2024 has some seriously cool options that blend style, sustainability, and cutting-edge tech. From sleek wearables to eco-friendly essentials, these picks make it easy to keep up with health goals while feeling good about it. Whether you’re after something to amp up a fitness routine or add a little more self-care, this list has a mix of goodies for every fitness journey.

This year, fitness gifts are all about making healthy habits easier and more personal. Think home equipment that’s just as good as the gym, clothing that’s actually sustainable, and gadgets that feel like a fitness coach in your pocket. These gifts are thoughtful, functional, and perfect for anyone looking to up their wellness game in a meaningful way.

And for that little extra touch, don’t forget to pair these with handy accessories or apps to really make the most of them.

• • 

    Bon Charge Infrared Sauna Blanket

    This infrared sauna blanket offers at-home relaxation and recovery, promoting circulation, detoxification, and muscle relaxation. Portable and easy to use, it’s an ideal wellness gift for those looking to integrate heat therapy into their routines.

    Buy Now: $699 at Bon Charge

  • 

    Vooray Burner Gym Duffel

    This duffel is perfectly sized to hold a change of clothes and essentials, with a dedicated shoe pocket to keep sneakers separate and clean. Made from water-resistant material, it’s designed to keep contents dry, even on those rainy dashes from the car to the gym or studio. With its versatile design and durability, it’s the ideal gym companion for any season.

    Buy Now at Vooray

    P.S. Vooray is offering ATN readers 40% off site-side. Enter code ATHLETECH at checkout.

    

    The Momentous Three

    Between November 12th and December 2nd, your audience can take advantage of a 25% sitewide discount using the code BFCMAFF. Plus, orders over $100 come with a complimentary 5-night Sleep Pack, offering the perfect way to recharge and stay refreshed during the holiday season.

    Buy Now: $97 at Momentous

  • 

    RUNN Smart Treadmill Sensor

    Transform any treadmill into a connected device with the NPE Runn sensor, which tracks speed, distance, and incline in real-time. With compatibility with fitness apps like Zwift, this sensor brings advanced metrics and virtual running experiences to home treadmills.

    Buy Now: $100 at North Pole Engineering

  • 

    The Pod Company Expandable Icepod Pro Bundle 

    This advanced sleep system bundle, featuring temperature-regulating mattress covers, allows for personalized cooling and heating settings on each side of the bed, making it an ideal gift for optimizing sleep quality. Designed to promote recovery and improve sleep, the Pod Pro integrates with health-tracking apps to monitor sleep stages and adjust temperatures accordingly.

    Buy Now: $238 at The Pod Company

  • 

    Tonal Smart Home Gym

    The Tonal Smart Home Gym is a powerful all-in-one strength training system that uses digital weights and personalized workouts to bring a full gym experience to any room. With its compact, wall-mounted design, it’s a perfect gift for those who want high-quality, interactive workouts without the need for bulky equipment. Ideal for serious fitness enthusiasts looking for a smart, space-saving solution.

    Buy Now: $3,995 at Tonal

  • 

    Your Reformer Original Folding

    This foldable Pilates reformer provides a professional studio experience at home and easily folds up for compact storage. It’s designed for efficient, low-impact workouts that improve strength, flexibility, and balance, making it a fantastic gift for Pilates lovers or anyone looking to elevate their home fitness setup with a versatile, easy-to-store piece of equipment. It’s easily one of the best fitness gifts without the commitment of a gym membership.

    Buy Now: $2,750 at Your Reformer

  • 

    New Balance 327

    The New Balance 327 is a go-to sneaker for both casual wear and light training. Its versatile design and comfortable fit make it perfect for the fashion-forward fitness enthusiast who likes their gear to work as well in the gym as on the streets.

    Buy Now: $100 at New Balance

  • 

    Bala Sculpt & Slide Kit

    Bala’s Sculpt & Slide Kit brings a fun twist to at-home workouts with resistance bands and sliding discs that can tone and sculpt anywhere. It’s ideal for friends who love to work out at home or mix up their routines with something new and challenging.

    Buy Now: $211 at Bala

  • 

    Aviron Fit Bike

    This connected bike provides interactive workouts with gaming elements, making fitness feel more like play. With virtual challenges and real-time tracking, it’s perfect for anyone looking to bring a new level of excitement to their cycling routine.

    Buy Now: $2,199 at Aviron

  • 

    Recess Founder’s Set

    This set of functional beverages with adaptogens and CBD is all about promoting calm and focus, making it a thoughtful gift for wellness enthusiasts or anyone looking to manage stress naturally. Perfect for the friend who’s into health-conscious relaxation.

    Buy Now: $250 at Recess Pickleball

  • 

    Pvolve Signature Bundle

    This bundle comes with resistance tools and access to Pvolve’s low-impact, functional movement workouts, perfect for building strength without strain. It’s an ideal pick for someone who values gentle, effective workouts that fit seamlessly into a busy lifestyle.

    Buy Now: $200 at Pvolve

  • 

    Bellabooty OG Exercise Belt

    This exercise belt is a game-changer for lower-body workouts, adding resistance to squats, glute bridges, and more. It’s lightweight, portable, and great for the friend who’s serious about building strength but wants the flexibility to work out anywhere.

    Buy Now: $50 at Bellabooty

  • 

    Alo Moves Subscription

    An Alo Moves subscription unlocks hundreds of online classes, from yoga to strength training, accessible from anywhere. It’s the perfect gift for those who want variety in their workouts, all within an easy-to-use app.

    Buy Now: $78 at Alo Moves

  • 

    Nike Tech Men’s Fleece Joggers

    These joggers care sleek and comfortable, offering warmth and comfort without compromising on mobility. They’re a great gift for anyone who loves comfy, performance-focused loungewear that’s perfect for both workouts and weekends.

    Buy Now: $115 at Nike

  • 

    Under Armour Loudon Sherpa Waist Bag Crossbody

    This stylish crossbody bag is made with cozy sherpa and has space for all the essentials. It’s a functional yet trendy gift for those who love to keep things hands-free on the go, from the gym to everyday errands.

    Buy Now: $45 at Under Armour

  • 

    Echelon Row-S

    The Echelon Row-S offers an immersive rowing experience with live and on-demand classes, making rowing a more engaging, full-body workout. It’s ideal for someone looking for a low-impact cardio machine with a motivating, connected community.

    Buy Now: $1,000 at Echelon

  • 

    Hoka Men’s Clifton 9

    Known for their comfort and performance, the Clifton 9s are a top choice for runners and walkers alike. They provide excellent cushioning and support, making them an ideal gift for anyone who prioritizes comfort on their feet.

    Buy Now: $145 at Hoka

  • 

    Alo 7/8 High-Waist Airbrush Leggings

    These leggings are as comfortable as they are flattering, designed with a high waist and sculpting fit. A great gift for the fitness lover who keeps their eye on trendier activewear and wants pieces they can wear both to workouts and beyond.

    Buy Now: $108 at ALO

  • 

    Power Plate MOVE

    The Power Plate MOVE uses whole-body vibration technology to enhance workouts, improve muscle activation, and boost circulation, making exercises more effective in less time. Compact and user-friendly, it’s ideal for anyone looking to elevate their home fitness routine with a versatile, high-tech tool that supports everything from strength training to recovery. Perfect for those who love innovative fitness gadgets that maximize results.

    Buy Now: $2,621 at Power Plate

  • 

    Allbirds Women’s Tree Gliders

    Allbirds are known for sustainability and comfort, and the Tree Gliders are no exception, crafted from eco-friendly materials. They’re lightweight, breathable, and ideal for casual wear or light exercise, a perfect gift for eco-conscious friends.

    Buy Now: $135 at AllBirds

  • 

    NordicTrack X24 Treadmill

    This treadmill offers immersive training experiences with iFit’s live and on-demand workouts on a 24-inch HD touchscreen. It’s one of the best fitness gifts for any serious fitness enthusiast looking to bring gym-quality cardio home.

    Buy Now: $4,499 at NordicTrack

  • 

    Stakt Foldable Yoga Mat

    The Stakt mat’s unique foldable design provides extra support and stability for yoga, Pilates, and bodyweight exercises. Its versatility makes it a thoughtful gift for anyone who wants a portable, durable, and functional workout mat.

    Buy Now: $88 at Stakt

  • 

    Native Build Your Own Bundle

    Native’s customizable bundle allows the recipient to pick their favorite scents across deodorants, body wash, and hair care. It’s a fun, personalized gift for gym enthusiasts to have on deck for a clean and natural post-workout routine.

    Buy Now: $30 at Native

  • 

    Stanley Quencher H2.0

    The Stanley Quencher H2.0 is a stylish, large-capacity water bottle that keeps drinks cold for hours. It’s one of the best fitness gifts for those who want to stay hydrated on the go, with a sturdy design that’s perfect for both workouts and daily hydration.

    Buy Now: $45 at Stanley

  • 

    Garmin Vívosmart 5

    This fitness tracker monitors everything from steps and heart rate to sleep quality, helping users stay on top of their wellness goals. It’s a simple yet effective gift for those who like to keep track of their daily activity and health metrics.

    Buy Now: $150 at Garmin

  • 

    Oura Ring 4

    Sleek and stylish, it’s no surprise that the Oura Ring 4 is one of the best fitness gifts this year. It goes beyond standard fitness trackers with in-depth sleep and health insights. It’s a discreet yet powerful tool for wellness-focused friends who want 24/7 health tracking without the bulk of a watch.

    Buy Now: $349 at Oura

  • 

    Vesta Fitness Adjustable Bench AB-1000

    The Vesta Fitness Adjustable Bench AB-1000 is a versatile, sturdy bench designed to support a variety of workouts, from incline presses to leg lifts. With multiple adjustable positions, it allows users to target different muscle groups with ease, making it a practical addition to any home gym. Perfect for fitness enthusiasts who want a durable, space-efficient bench that adapts to their strength training needs.

    Buy Now: $240 at Vesta Fitness

The post The Best Fitness Gifts to Buy Just in Time for the 2024 Holiday Season appeared first on Athletech News.

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

Looking to step up your home workout routine without the need for bulky equipment? Resistance bands might just be the answer. These simple, stretchy bands are popular for targeting multiple muscle groups, improving joint mobility, and adding versatility to any workout. To help you find the perfect fit, here’s a list of the best resistance bands out there—each backed by top reviews and ready to add a little extra power to your fitness routine.

Why Use Resistance Bands for Home Workouts?

Resistance bands are a great alternative to weights and machines, especially for full-body workouts. They’re lightweight, affordable, and easy to store. Whether you’re building strength, recovering from an injury, or improving flexibility, resistance bands can boost your workout routine right at home.

When choosing bands, think about your fitness goals and the resistance levels you need. With the right set, you’re ready for a complete and effective workout anywhere.

How to Choose the Best Resistance Bands for Your Fitness Goals

When selecting resistance bands, consider the following:

• Level of Resistance: Most sets offer multiple levels to suit different exercises and fitness levels.
• Material and Durability: Look for bands made of high-quality latex or fabric to ensure longevity.
• Band Style: Resistance bands come in various styles, such as loop, tube, and flat bands, each ideal for different exercises.

Top Picks for Resistance Bands Based on Reviews

Each of the following bands has been selected based on durability, versatility, and customer reviews. Whether you’re a beginner or an advanced user, these bands cater to a range of needs.

1. 

   Best for Beginners: Fit Simplify Resistance Loop Exercise Bands

   Fit Simplify’s resistance loop bands come in a set of five, each providing a different level of resistance, from light to extra-heavy. Made from natural latex, these bands offer durability and ease of use, making them a perfect choice for beginners starting with resistance training at home.

   Reviewers love these bands for their compact, portable design and effectiveness in exercises that target the glutes, legs, and arms. Many beginners highlight how these bands provide just the right amount of resistance to ease into full-body resistance band exercises without being overwhelming.

   What reviewers say: “If you’re looking to add a little color and a lot of resistance to your workouts, these Fit Simplify resistance bands are your new best friends! I just got mine, and I’m impressed by how sturdy and versatile they are. With five different resistance levels, they’re perfect for anyone just dipping their toes into fitness or the seasoned gym-goer looking to add some spice to their routine.

   The range of colors isn’t just for looks—they actually help me quickly identify which band I need for different exercises. No more guesswork while I’m in the zone! The lightest band is great for stretching and rehab, while the heaviest gives me a serious workout, challenging even for my leg days!

   Plus, the included carry bag is a small but mighty addition, keeping my bands tidy and ready for any workout, whether I’m at home or traveling.”—Matthew T., reviewer on Amazon

   Buy Now: $10 on Amazon

2. 

   Best for Recovery: TheraBand Professional Latex Resistance Bands

   TheraBand’s flat latex bands are ideal for users focusing on recovery, mobility work, or low-impact strengthening exercises. Their smooth, flat design allows for gentle resistance, making them excellent for flexibility training, injury recovery, and lighter exercises that aid joint health.

   Fans of TheraBand appreciate its consistent resistance and easy-to-use design for home workouts, especially when aiming for gentler exercises. Reviewers recommend these bands for those looking to improve mobility or rehabilitate muscles, particularly highlighting their effectiveness in stretching and low-intensity full-body workouts.

   What reviewers say: “These Therabands have held up to all of my abuse with no problems or any signs of damage. I’ll sling them behind my office chair and do chest presses, sit on the band and do military presses or tricep extensions, put it under my feet, and do curls…..all while in my chair. You can get a pretty good pump from these and you can get very creative on how to utilize these for different exercises. My physique has changed quickly after doing these micro workouts throughout the day and I owe a lot of it to resistance bands.”—Brian H., reviewer on Amazon

   Buy Now: $13 on Amazon

3. 

   Best for Strength Training: WHATAFIT Resistance Bands

   These resistance bands come in a set of five stackable tube bands, with handles, ankle straps, and a door anchor, allowing users to combine bands for customizable resistance. This versatility makes WHATAFIT a top choice for strength training, especially for those looking to increase intensity in a home setting.

   People who’ve used this set commend it for its durability and comfort, noting how the variety of bands and accessories allow for targeted exercises on specific muscle groups. Users appreciate how easy it is to scale their workouts with these bands, making them ideal for those focused on building strength.

   What reviewers say: “These exercise bands have been a great addition to our home gym. The variety of weights is a nice assortment for beginners and intermediate workouts. The door attachment is super easy to use and I don’t feel it move once everything has been set into place and I begin using them. The clips work wonderfully and are easy to use to change out to different bands. I really like that the door attachment allows me to have a workout practically anywhere. The only thing I would do differently if I were to buy these again is get them in bright different colors. I love gray but it makes it difficult at times to grab the right band/weight because it’s not overly obvious which shade of gray is what weight whereas there would be a huge difference between yellow and red. Live and learn. They still work wonderfully.”—Dayna & Jayson D., reviewers on Amazon

   Buy Now: $20 on Amazon

4. 

   Most Versatile: Tone It Up Fitness Equipment for Full-Body, Core, Abs & Floor Exercises

   The Tone It Up fitness bands provide a full range of resistance levels, making them ideal for various workouts, from core exercises to toning the arms and legs. Their versatility allows for a broad range of movements, making them especially useful for users seeking to build a comprehensive, adaptable workout routine at home.

   Users of the Tone It Up highlight the bands’ flexibility, sharing how they are easy to incorporate into different exercises and routines. Many users love how these bands can be used for targeted muscle work, especially for the abs, core, and floor exercises, adding variety to their workouts.

   What reviewers say: “The Tone It Up bands are incredibly versatile and make it easy to target different muscle groups. I use them for everything from ab workouts to floor exercises, and they’re surprisingly effective for toning the arms and legs too. I love that I can add them to almost any part of my workout, so my routine never feels repetitive. They’ve definitely added variety and flexibility to my exercises, making each session feel new and engaging.”—Andrea N., managing editor

   Buy Now: $18 on Amazon

5. 

   Best for All-in-One Workouts: Renoj Resistance Bands

   These thick resistance bands are designed with durability and flexibility, providing different resistance levels in a convenient, portable set. These bands are excellent for users wanting an all-in-one solution for a full-body workout, offering the ability to target every major muscle group without the need for multiple pieces of equipment.

   Shoppers praise Renoj bands for their strength and adaptability, noting how they hold up well even during intense workouts. Many users appreciate the range of resistance these bands offer, allowing for everything from lighter toning to challenging strength-building exercises. Their compact design also makes them perfect for on-the-go workouts.

   What reviewers say: “I’ve used them every day for months so decided to do a review. Excellent build quality. Will probably last another year. I use them A LOT. Of course, they slip a little. They all will. But the rubber on the inside makes it stay pretty still on your legs for long periods. They are also very comfortable. I wear them with sweatpants and never with shorts though. But you can easily almost forget they are on. I can use them for 30 min at a time with no discomfort. Worth the purchase.”—Rex, reviewer on Amazon

   Buy Now: $15 on Amazon

The post Best Resistance Bands for Full-Body Workouts at Home, According to Reviews appeared first on Athletech News.

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

If you’re looking for a workout that’s easy to start, burns calories, and builds strength—all without needing a gym—it’s time to introduce you to rucking. Essentially, it’s walking with a weighted backpack, and while that might sound simple, it’s incredibly effective. Rucking combines the benefits of cardio and resistance training in one low-impact activity that anyone can do, whether you’re a fitness newbie or a seasoned pro. Here’s everything you need to know about why rucking is worth a try, along with some tips and gear essentials to get started.

What Is Rucking?

Rucking, at its core, involves walking with a weighted backpack or rucksack. Originating from military training, rucking is both simple and effective, making it accessible for anyone who wants to add intensity to their usual walking routine. The weight provides resistance, engaging more muscle groups and adding a cardio component to what might otherwise be a leisurely activity.

Why Rucking Is a Great Workout

1. Full-Body Workout

Rucking works out more than just your legs. The added weight engages your shoulders, back, core, and glutes, turning a simple walk into a full-body exercise. By carrying weight, you’re challenging your muscles to stabilize and support your body, leading to strength gains across multiple muscle groups.

2. Low-Impact Cardio and Strength

Unlike running or high-intensity interval training (HIIT), rucking is low-impact, making it gentle on the joints. This makes it ideal for individuals who want a solid cardio workout without the risk of strain or injury from high-impact exercises. The weight adds intensity without requiring fast movements, providing both a cardio and strength workout that’s accessible and safe.

3. Improves Posture and Core Stability

With proper form, rucking encourages a strong posture and helps engage the core. Carrying weight on your back requires your core muscles to stabilize and balance the load, leading to better posture over time. As you strengthen these muscles, you may also see improvements in balance and body alignment.

4. Efficient Calorie Burner

The added weight in rucking increases calorie expenditure, helping with weight management. Walking with extra weight can burn up to 40-50% more calories compared to regular walking, depending on your pace and load. This makes rucking an effective workout for anyone looking to increase their activity level and burn calories without intense workouts.

Getting Started with Rucking: Tips for Beginners

1. Start Light and Gradually Increase Weight

When starting out, begin with a lighter weight (around 10% of your body weight) and gradually increase it as you get more comfortable. It’s better to go lighter at first to avoid straining your back or joints.

2. Focus on Posture

Good posture is essential when rucking. Keep your shoulders back, engage your core, and avoid slouching under the weight. Maintaining a steady, upright posture reduces the risk of back or shoulder discomfort and ensures you’re getting the most out of your workout.

3. Plan Your Route and Distance

As a beginner, aim for shorter distances (1-2 miles) and increase as your stamina builds. Choose a comfortable walking route, and remember that hills or inclines can add an extra challenge. Over time, you can add more distance, weight, or incline to keep pushing your limits.

4. Wear Comfortable Gear

Invest in a comfortable, well-fitted backpack and supportive walking shoes. Your gear can make or break your rucking experience, so prioritize equipment that provides good weight distribution, reduces strain, and keeps you comfortable throughout your workout.

Rucking Gear Essentials: What You Need to Get Started

Ready to try rucking? Here’s a shopping guide with must-have items to make your rucking experience comfortable and effective.

1. 

   Weighted Backpack or Rucksack

   A durable, adjustable backpack is essential. Look for one with padded shoulder straps and a sturdy hip belt to help distribute weight evenly. Some popular rucking brands offer backpacks specifically designed for carrying weights, but a well-constructed hiking backpack can also work.

   Buy Now: GoRUCK Rucker 4.0 Backpack, $255 at Huckberry

2. 

   Weight Plates

   To increase resistance, you can use weight plates or weighted sandbags. Opt for a set that fits comfortably in your backpack, and start with a lighter weight (10-15 lbs) if you’re new to trucking.

   Buy Now: GoRUCK Ruck Plate, $120 at Huckberry

3. 

   Supportive Walking Shoes

   Comfortable, supportive shoes are key to preventing strain and maintaining good form. Look for shoes with good arch support and cushioning to handle the extra weight, especially if you plan to ruck on varied terrain.

   Buy Now: Hoka Bondi 8, $132 at Hoka

4. 

   Moisture-Wicking Apparel

   Rucking can be intense, so wear moisture-wicking clothes that help regulate body temperature and reduce chafing. Lightweight, breathable fabrics will keep you comfortable, even on longer rucks.

   Buy Now: Nike DRI-FIT Short Sleeve Running Top, $55 at Nike

5. 

   Hydration Pack or Water Bottle

   Staying hydrated is essential for any workout, especially when adding weight. A hydration pack in your backpack can keep you hands-free while you walk, or opt for a refillable water bottle.

   Buy Now: CamelBak Crux Reservoir, $40 at Dick’s Sporting Goods

6. 

   Optional: Trekking Poles

   For those rucking on uneven terrain or hiking trails, trekking poles can provide additional stability and reduce strain on the knees. They’re especially useful if you’re carrying a heavier load or walking steep inclines.

   Buy Now: Trail Cork Trekking Poles, $130 at Black Diamond Equipment

The post Rucking: Why It’s a Great Workout & How to Get Started appeared first on Athletech News.

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

Amazon Prime Big Deal Days are finally here, and this is the perfect opportunity to upgrade your fitness and wellness gear. We’ve rounded up the best early deals on fitness trackers, equipment, clothing, and accessories to help you get a head start on your wellness journey. From smartwatches that track your every move to gym essentials and recovery tools, these deals are not to be missed.

When Is Amazon October Prime Day 2024?

This year, Amazon’s October Prime Day, known as “Prime Big Deal Days,” is set for October 8-9, 2024. The two-day shopping event is an extension of the popular Prime Day held in July, offering significant discounts on a wide range of products. It’s an excellent time to grab some early holiday gifts or to simply invest in your health and wellness gear at a fraction of the price.

Do I Need To Be a Prime Member To Shop Amazon Prime Big Deal Days?

Yes, you do need to be an Amazon Prime member to take full advantage of the Prime Big Deal Days. A membership unlocks access to exclusive sales, free two-day shipping, and other perks like Prime Video and Amazon Music. If you’re not a member yet, you can sign up for a 30-day free trial to shop the sales and decide if the membership suits you. Remember, being a Prime member will ensure that you don’t miss out on these incredible fitness and wellness deals.

How to Shop Amazon Prime Day Fitness & Wellness Deals

1. Plan Ahead: Browse through the early deals and add products to your cart or wishlist ahead of time. This way, when the sale goes live, you can quickly check out and secure your items before they sell out.
2. Use Amazon’s Tools: Keep an eye on the Amazon app for notifications about price drops on your saved items. Utilize Amazon Assistant to compare prices and ensure you’re getting the best deals.
3. Set Up Deal Alerts: Activate deal alerts for specific products or categories in the Amazon app. This way, you won’t miss out on discounts when they go live.
4. Consider Bundles: Look for bundles that package items together for a better deal. Some fitness trackers, for instance, may come with bonus accessories or workout gear that offers more value for your money.

Amazon Prime Day Fitness and Wellness Deals to Expect

Prime Day is known for offering a wide variety of fitness and wellness deals. You can expect discounts on high-quality smartwatches and fitness trackers to help you monitor your progress, fitness equipment like treadmills, dumbbells, resistance bands for your home gym, and clothing and shoes designed to keep you comfortable during workouts. Don’t miss out on savings for recovery accessories such as massage guns, water bottles, and wireless headphones to support your post-workout relaxation and hydration.

Get ready to score big on fitness and wellness essentials during Amazon’s October Prime Day. Happy shopping, and here’s to a healthier, more active lifestyle.

The Best Prime Day Deals to Shop Now

Prime Day Smartwatches & Fitness Trackers Deals

1. 

   Apple Watch SE, $189 (Orig. $249)

   The Apple Watch SE’s sleek 40mm is stylish enough for everyday wearing while packing advanced features like a heart rate monitor, sleep tracking, and crash detection for enhanced safety. With GPS capability and an intuitive fitness tracking system, this smartwatch is perfect for workouts, runs, or tracking daily activity. Its lightweight design and range of customizable workouts make it a must-have for fitness enthusiasts.

2. 

   SAMSUNG Galaxy Watch 7, $270 (Orig. $300)

   This smartwatch is a cutting-edge fitness companion designed to keep you on track with your wellness goals. This 40mm Bluetooth AI smartwatch provides an array of features, including heart rate tracking, sleep monitoring, and fitness tracking, all wrapped up in a sleek and modern design. Its unique Energy Score and personalized wellness tips help you optimize your daily activities for better health.

3. 

   Garmin Vívoactive 5, $250 (Orig. $300)

   Built for fitness enthusiasts, this Garmin smartwatch comes packed with features like GPS tracking, heart rate monitoring, and multiple sports apps. It’s perfect for anyone seeking a smartwatch that can handle both gym sessions and outdoor adventures.

4. 

   Apple Watch Series 9, $329 (Orig. $429)

   For those who prefer a sleek, darker look, the Series 9 in Midnight Aluminum offers the same advanced health features as its counterpart, making it a stylish yet functional choice for fitness tracking.

5. 

   Amazfit Bip 3, $40 (Orig. 60)

   If you’re after a budget-friendly fitness tracker with impressive features, the Amazfit Bip 3 is a great pick. With a large display, long battery life, and water resistance, it’s designed to keep up with your daily activities.

Prime Day Fitness Equipment Deals

1. 

   Sperax Walking Pad, $160 (Orig. $330)

   This is the ultimate under-desk treadmill designed for convenience and versatility in any home or office setup. With a 340 lbs capacity, this 3-in-1 portable treadmill allows you to walk, jog, or run, making it perfect for all fitness levels. Its compact design easily fits under a desk or bed, while the quiet motor ensures minimal noise during use. Stay active throughout the day, even during work hours, with this space-saving, durable treadmill that seamlessly integrates into your busy lifestyle.

2. 

   Fit Simplify Resistance Loop Exercise Bands, $10 (Orig. $21)

   Elevate your workouts with the Fit Simplify Resistance Loop Exercise Bands, a set of 5 high-quality, durable bands perfect for strength training, stretching, and physical therapy. Each band offers a different resistance level, allowing you to customize your workout intensity, whether you’re a beginner or a fitness enthusiast. The set includes an instruction guide and a convenient carry bag, making it easy to take your workout on the go. These bands are perfect for toning your muscles, improving flexibility, and adding variety to your fitness routine.

3. 

   MXiiXM Adjustable Silicone Workout Weights, $26 (Orig. $46)

   Add resistance to your workouts with these adjustable ankle weights. They’re comfortable, durable, and great for toning your legs, glutes, and core.

4. 

   Lifepro Adjustable Dumbbells, $162 (Orig. $190)

   These adjustable dumbbells are a must-have for at-home strength training. With a quick-change system, they allow you to switch between different weights seamlessly, making them perfect for both beginners and advanced lifters.

5. 

   Cubii JR1 Under Desk Elliptical, $190 (Orig. $280)

   Get your cardio in while you work with the Cubii under-desk elliptical. It’s quiet, compact, and offers adjustable resistance, making it ideal for staying active even during the busiest of days.

Prime Day Clothing & Shoe Deals

1. 

   Colorfulkoala High-Waist Full-Length Leggings, $20 (Orig. $30)

   These high-waisted yoga pants are designed for comfort and flexibility. With a soft, buttery fabric and a snug fit, they’re perfect for yoga, running, or lounging around the house.

2. 

   NORTHYARD Men’s Athletic Running Shorts, $25 (Orig. $33)

   Lightweight and breathable, these athletic shorts are great for high-intensity workouts. They feature quick-dry technology and multiple pockets, making them a functional addition to your fitness wardrobe.

3. 

   Running Girl Criss-Cross Back Padded Sports Bra, $22 (Orig. $30)

   Designed for high-impact activities, this criss-cross sports bra features moisture-wicking fabric and removable padding, ensuring comfort and flexibility during every workout.

4. 

   Brooks Men’s Revel 6 Neutral Running Shoe, $74 (Orig. $100)

   This running shoe is designed for comfort and performance, featuring responsive cushioning and a breathable upper. It’s a versatile choice for runners, suited for both long runs and daily wear.

5. 

   ASICS Women’s Gel-Kayano 30 Running Shoes, $100 (Orig. $160)

   Designed for maximum stability and support, these ASICS running shoes are perfect for overpronators. With gel cushioning and a flexible design, they ensure a smooth, comfortable ride.

Prime Day Fitness Accessories Deals

1. 

   Hydro Flask, $35 (Orig. $50)

   Keep your drinks cold and refreshing with the Hydro Flask Wide Mouth water bottle. Made from durable, vacuum-insulated stainless steel, this bottle is designed to keep your beverages icy cold for hours, making it the perfect companion for workouts, travel, school, or daily commutes. The leakproof, closeable lid ensures no spills, even when you’re on the go. Its wide-mouth design allows for easy filling, pouring, and adding ice cubes, so you stay hydrated no matter where you are.

2. 

   Apple AirPods Max, $459 (was $549)

   Elevate your workout sessions with high-fidelity sound from the Apple AirPods Max. With active noise cancellation and spatial audio, these headphones are perfect for tuning into your favorite workout playlist or guided meditation.

3. 

   Beats Studio Buds, $120 (Orig. $150)

   Lightweight and compact, the Beats Studio Buds offer immersive sound quality and active noise cancellation. Ideal for workouts on the go, they fit snugly and provide up to 8 hours of listening time.

4. 

   RENPHO Thermacool Massage Gun, $88 (Orig. $140)

   Recover faster with this handheld massage gun, featuring multiple heads for targeted muscle relief. It’s portable, quiet, and comes with various intensity levels to help ease sore muscles after a tough workout.

5. 

   Pander Everywhere Belt Bag, $15 (Orig. $22)

   Stay stylish on the go with this versatile crossbody bag. With an adjustable strap and enough space for your essentials, it’s perfect for gym trips or casual outings.

The post The Best Fitness & Wellness Deals to Shop During Amazon’s October Prime Day appeared first on Athletech News.

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

As fall kicks into full gear, finding the right fuel for you and your clients’ workouts and busy days is key. Whether you’re looking for a refreshing energy boost, a guilt-free treat, or a protein-packed snack, these products have you covered.

• 

  Bloom Sparkling Energy

  Fall gets busy, so if you need to supercharge your workout or work day, look no further than Bloom Sparkling Energy. The drink is a Target-exclusive drink that will power you through your day. The drink comes in a variety of flavors, including Raspberry Lemon, Cherry Lime, Strawberry Watermelon, and Peach Mango.  It has prebiotics and lychee, to increase energy without an afternoon energy crash. Bloom Sparkling Energy is the perfect mix of sweet and refreshing without the standard energy drink aftertaste.

• 

  SmartSweets

  Looking for a way to enjoy Halloween candy without all the guilt? SmartSweets has revamped its recipe to remove allulose and reduce fiber for digestibility. Still at only 130 calories per serving, you can eat an entire bag without feeling guilty. The candy is reminiscent of all your favorite candy types, in flavors like Sweet Fish, Peach Rings, Sourmelon Bites, and Sour Blast Buddies. The brand offers a variety of plant-based candy options and does not use sugar alcohols as an ingredient.

• 

  Groove Nutrition Hydration Sticks

  Groove Nutrition’s Hydration Sticks are committed to clean ingredients for on-the-go replenishment after a tough workout. Mix one pack into 12-14 ounces of water for delicious flavors like Cucumber Watermelon, Black Raspberry and Wild Strawberry Kiwi. The sticks come in colorful retro packaging and are naturally sweetened, with no dyes or artificial flavors. Unlike some hydration mixes, Groove also has Vitamin B12, Vitamin D and Vitamin C, as well as Alpha GPC and Himalayan salt for extra functionality.

• 

  Free Rein Coffee

  Free Rein Coffee is a Texas-based brand founded by Yellowstone star Cole Hauser that embodies Western cowboy culture. The brand sells whole and ground beans, coffee pods, and merchandise inspired by its Texan roots. Free Rein has bold flavors like “American Dirt,” an Arabica blend, “Homestead,” a smooth brew with chocolatey undertones, and “Texas Pecan” which is rich and nutty. The coffee is smooth and delicious, full-bodied and bold.  If you’re looking for a new coffee brand with American roots that supports small-scale products, Free Rein is a great choice.

• 

  KOS Protein Powder

  KOS Protein is one of the bestselling plant-based protein brands, with over 35k 5-star reviews on Amazon, and for good reason. The protein powder is one of the best on the market; it smoothly mixes into other ingredients or is delicious on its own. It uses five different types of protein: pea, chia seed, pumpkin seed, quinoa and flax seed. The blend also includes 12 essential vitamins and minerals, like iron, chromium, selenium and manganese. This fall, KOS is tapping into childhood back-to-school nostalgia with Cinnamon Cereal Crunch Superfood Plant Protein, with a buttery sweet flavor without dairy or sugar. KOS also released a limited-time Strawberries & Cream offering, which was delicious mixing into my overnight oats or smoothies.

• 

  Caffeine Army

  Caffeine Army is an all-in-one functional powdered coffee drink that comes in three flavors: Choconilla, Vanilla Latte, and Chocolate. With ingredients like MCT Oil, Extended Release Caffeine, Collagen, L-Carnitine and vitamin B complex, Caffeine Army will supercharge your day. The ingredients promote lasting energy, focus and clarity, and healthier skin. Caffeine Army is gluten-free and sugar-free, with no artificial sweeteners. Best of all, it tastes delicious but offers the same convenience as instant coffee: just a scoop of powder into hot water (or milk), and you’re on your way.

• 

  Pure Protein Snacks

  For on-the-go snacking, Pure Protein snacks and bars can get you through your busiest days. Pure Protein Bars come in flavors like Sundae Cone Bar, Brookie (Brownie + Cookie), and Galactic Brownie Bar. The bars could truly substitute as desserts, with no chalky taste or texture, and the fun flavors are reminiscent of sweet treats. Pure Protein also makes Popped Crisps and Cheesy Crackers for a healthier salty snack break. Each bag has between 10-12 grams of protein, while the bars have around 19 grams, for a satisfying snack.

• 

  Minor Figures Barista Oat Milk

  Looking for a new unsweetened plant-based milk that will take your at-home coffee or smoothie game to the next level? Minor Figures Barista Oat has you covered. The brand uses all clean ingredients with a smooth texture and subtly sweet taste. For the sustainability-focused, it also comes in recyclable packaging and is non-GMO. As a bonus, the packaging is sleek and unique, adding a little more personality to your fridge.

The post These 8 Healthy & Delicious Brands Will Fuel Your Fall appeared first on Athletech News.

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission

Taking care of your fitness and wellness is a 365-day-a-year job, but Amazon Prime Day deals only roll around once. That’s right, the site’s biggest savings event of summer starts Tuesday, July 16, promptly at 12:01 a.m. PDT. For just 48 hours, members can shop major discounts on pretty much anything and everything your heart desires. Whether you’ve shopped the sale before or this is your first time, you’re going to want to set your alarm ASAP.

Whether you’re ready to stock your pantry with high-protein snacks, fine-tune your supplement stash, or are on a mission to outfit your at-home gym setup, this sale is yours for the taking.

Expect to score big on higher priced items like a Peloton Bike or Apple Watch as well as smaller items from brands like Yeti and Sports Research supplements. For the next two days, you can also get your hands on hot ticket items like the viral Adidas Sambas or the best-selling New Balance sneakers both over 20% off.

Our editors have scoured Amazon and this list is a compilation of all the best price slashes on supplements, fitness equipment, workout wear, camping gear, tech gadgets and more. Trust us when we say these deals are just too good to pass up.

Note: The sale prices listed below are subject to change

1. 

   Apple AirPods Max Wireless, $394.99 (orig. $549.00) 28% off

2. 

   Pure Protein High Protein Cheesy Cheddar Crackers, $16.09 (orig. $22.99) 30% off

3. 

   Quest Nutrition Double Chocolate Chip Protein Cookie, $22.19 (orig. $28.89) 23% off

4. 

   Amazon Echo Spot (2024 release) Smart Alarm With Alexa, $44.99 (orig. $79.99) 44% off

5. 

   Stanley IceFlow Stainless Steel Tumbler with Straw, $30 (orig. $40) 25% off

6. 

   TheraGun Mini Handheld Electric Massage Gun, $149 (orig. $199) 25% off

7. 

   NordicTrack Commercial Series Treadmill,  $1,599 (orig. $1,999) 20% off

8. 

   DeskCycle Under Desk Bike Pedal Exerciser, $189 (orig. $269) 30% off

9. 

   MERACH Magnetic Rowing Machine, $239.99 (orig. $399.99) 40% off

10. 

    American Soft Linen Luxury 6 Piece Towel Set, $39.94 (orig. $79.99) 50% off

11. 

    Yeti Tundra Haul Portable Wheeled Cooler, $210 (orig. $425) 30% off select colors

12. 

    Coleman Evanston 6/8 PersonScreened Waterproof Tent, $128.01 (orig. $289.99) 56% off

13. 

    New Balance Men’s 237 V1 Sneaker, $58.99 (orig. $129.95) 55% off

14. 

    New Balance Men’s 608 V5 Casual Comfort Cross Trainer, $57.99 (orig. $74.99) 23% off

15. 

    Champion Men’s Sweatpants, $26.97 (orig. $45) 40% off

16. 

    Champion Women’s Sweatpants, $24.99 (orig. $50) 50% off

17. 

    Under Armour Men’s Tech 2.0 Short-Sleeve T-Shirt, $16.25 (orig. $25) 35% off

18. 

    Adidas Men’s Essentials Warm-up 3-Stripes Track Top, $29.18 (orig. $55) 47% off

19. 

    Cushionaire Men’s Lane Cork Footbed Sandal, $28.49 (orig. $49.99) 43% off

20. 

    Hanes Men’s X-Temp Short Sleeve Polo Shirt, $10.41 (orig. $19) 45% off

21. 

    Beats Studio Buds +, $129.99 (orig. $169.95) 24% off

22. 

    Theraface PRO Microcurrent Facial Device – 8-in-1 Compact Face Massager, $299 (orig. $399) 25% off

23. 

    RENPHO Smart Scale, $19.99 (orig. 34.99) 43% off

24. 

    Coway Airmega 250 Smart Air Purifier, $259 (orig. $399) 35% off

25. 

    Oral-B Genius X Limited Rechargeable Electric Powered Toothbrush, $99.99 (orig. $199.99) 50% off

26. 

    CAP Barbell Adjustable Dumbbell Weight Set, $66.99 (orig. $159.99) 56% off

27. 

    Peloton Indoor Exercise Bikes, Original Peloton Bike and Bike+, $1,995 (orig. $2,495) 20% off

28. 

    Premier 12-Pack Chocolate Protein Shake Chocolate, $20.99 (orig. $29.99) 30% off

29. 

    TRX Training All-in-One Suspension-Trainer Equipment Bundle, $164.96 (orig. $219.95) 21% off

30. 

    Sunny Health & Fitness Slim Under Desk Walking Compact Treadpad Treadmill, $193.99 (orig. $369.99) 48% off

31. 

    Iron Crush Olympic Bumper Plate Sets, $399.99 (orig. $500) 20% off

32. 

    Sunny Health & Fitness Power Zone Squat Stand Power Rack Cage, $219.44 (orig. $349) 37% off

33. 

    Yoleo Foldable Adjustable Weight Bench, $79.92 (orig. $129.99) 39% off

34. 

    Vital Proteins Collagen Peptides Powder with Hyaluronic Acid and Vitamin C, $32.49 (orig. $46.99) 31% off

35. 

    Nutricost Creatine Monohydrate Micronized Powder 500G, $17.50 (orig. $32.95) 47% off

36. 

    Sports Research Hydrate Electrolytes Powder Packets, $13.77 (orig. $22.95) 40% off

37. 

    Sports Research Whey Protein Isolate Powder, $26.57 (orig. $37.95) 30% off

38. 

    Sports Research Triple Strength Omega 3 Fish Oil, $37.07 (orig. $58.95) 37% off

39. 

    MET-Rx Big 100 Protein Meal Replacement Bar, $18.99 (orig. $28.89) 34% off

40. 

    Resistance Bands Set, $15.99 (orig. $29.99) 47% off

41. 

    Adidas Men’s Terrex Ax3, $59.71 (orig. $80) 25% off

42. 

    TriggerPoint 13″ Multi-Density Foam Roller, $27.74 (orig. $36.99) 25% off

43. 

    Ninja AF150AMZ Air Fryer XL, $89.99 ($159.99) 44% off

44. 

    Fitbit Sense Advanced Smartwatch, $152 (orig. $249.95) 39% off

45. 

    Adidas Men’s Samba Classic Soccer Sneaker, $70.29 (orig. $90) 22% off

46. 

    Yeti Rambler 30oz Tumbler, $26.60 (orig. $38) 30% off select colors

47. 

    Yeti Lowlands Blanket, $130 (orig. $200)30 – 35% off select colors

48. 

    Banana Boat Sport Ultra SPF 50 Sunscreen Lotion, $11.37 (orig. $14.99) 24% off

49. 

    HigherDOSE Infrared Sauna Blanket, $559.29 (orig. $699) 20% off

50. 

    Apple Watch Series 9, $379.99 (orig. $499) 24% off

Read more ATN Product Reviews here.

The post The 50 Best Prime Day Fitness & Wellness Deals of 2024 appeared first on Athletech News.

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission

Longevity has never been a buzzier topic, and for good reason. Innovative technologies like at-home red light therapy and clinical studies on anti-aging supplements have emerged, showing consumers it might be easier than ever to biohack.

From those dipping their toes into the longevity space to seasoned veterans, supplements can be an easy, effective way to get a boost on the road to living a healthier, longer and happier life.

Athletech News has selected five of the best supplements to increase longevity. 

• 

  NAD+: Tru Niagen

  If you haven’t heard of NAD+, it’s a coenzyme found in every cell of your body that is critical to metabolism, longevity, DNA repair, and the immune system. As people age, their NAD+ levels decline. By age 40, NAD+ levels dip by 50%, and by 60, 80%.

  Tru Niagen is a patented form of nicotinamide riboside (NR), a precursor to NAD+, and comes in a pill form, while most NAD+ supplements are only available with IV therapies. Studies have demonstrated that increased NAD+ levels can extend one’s lifespan and slow aging.  Tru Niagen is backed by over 300 published studies, and more than 40 patents, with a scientific advisory panel that includes 2 Nobel Prize Winners. An added bonus: for Prime Day (July 16-17), Tru Niagen will be 30% off. 

• 

  Magnesium: BIOptimizers Magnesium Breakthrough

  Magnesium is connected to enzymatic reactions, immune functions, and controlling inflammation, but over 80% of the population doesn’t get the minimum amounts of magnesium they need. As we age, magnesium levels naturally go down. But what most people don’t know is that there are 7 major forms of magnesium, like magnesium orotate, magnesium chelate, and magnesium malate. Unlike most magnesium supplements, BIOptimizers Magnesium Breakthrough includes all 7 forms of magnesium to promote longevity. 

• 

  Astaxanthin: AX3

  If you haven’t heard of astaxanthin, it’s a natural compound prevalent throughout marine environments. Studies funded by the National Institutes of Health demonstrate that Astaxanthin has benefits like protecting cells from oxidative damage and helping the mitochondria function properly. Astaxanthin is often called the “King of Carotenoids” because it may have advantages compared to other carotenoids like beta-carotene and lycopene. AX3 is considered by many to be the gold standard of Astaxanthin and will fight off “inflammaging,” or low-grade inflammation that occurs in the body because of aging. 

• 

  All-in-One Supplement Blend: AG1

  If you want an all-in-one blend, AG1 has you covered. One scoop includes vitamins minerals, adaptogens, prebiotics, and digestive enzymes. The blend promotes stress reduction through adaptogens, balances gut health using pre and probiotics, and aids cell repair with micronutrients and fatty acids. Simply mix one scoop with water and help your body function better and longer.

• 

  Urolithin A: Timeline’s Mitopure Softgels

  Urolithin is a natural compound produced by the gut that can modulate mitochondrial activity and has anti-inflammatory benefits. The compound has been demonstrated to extend the lifespan of animals in studies and improve their exercise capacity by fighting muscle function decline.

  Timeline’s Mitopure is backed by 11 clinical trials and 50 global patents. With over 2,000 glowing reviews, Mitopure can strengthen muscles, boost endurance, and slow aging. 

The post These Are 5 of the Best Supplements for Longevity appeared first on Athletech News.

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission

Summer is in full swing, but keeping up with your wellness goals in the heat can be tricky. Whether you’re looking to stay hydrated on the go, revamp your home kitchen, or fix your tech neck in style, this list has you covered.

Athletech News has rounded up six products that are sure to upgrade your wellness routine this summer.

• 

  The Absorption Company 

  If you’re looking to make the most of your long summer days, look no further than the Absorption Company. The supplement company has perfected bioavailable powdered supplements for all occasions.

  The Absorption Company comes in four varieties: Restore, Energy, Calm, and Sleep. The packets are designed to work as an occasional pick-me-up or an everyday booster. Restore has ingredients like CoQ10 and Liposomal Vitamin C for rapid recovery and liver detox, while Energy has energy and cognition-focused ingredients like Liposomal Glutathione, caffeine, and L-Theanine. According to the Absorption Company, 84% of many supplements are not being absorbed properly; their technology is set out to make nutrients more bioavailable than ever for consumers. Most important of all, for many, the powders come in refreshing flavors like Mango Lemonade for Restore, Fruit Punch for Energy, Watermelon Lemonade for Calm, and (my favorite) Chamomile Lemonade for Sleep. 

• 

  Chirp Rolling Percussive Massager 

  You may have heard about Chirp from its viral Wheel Foam Roller, which provides different levels of pressure to relieve back pain. Chirp’s Rolling Percussive Massager (RPM) is a combined massage gun and foam roller, with eight independently spinning bars and five adjustable speeds. Chirp’s RPM can target up to 7 inches of surface area and penetrate muscles up to 13 millimeters, similar to many massage guns, providing similar benefits in less time. The tool is particularly helpful for foot pain due to its hands-free base, and because its battery life is around 2 hours, it’s perfect for remote workers who want to multitask and upgrade their recovery routine. The rolling action not only reduces muscle knots but also enhances blood circulation and lymphatic drainage to reduce stiffness.

  If you want a next-gen tool that’s half foam roller and half massage gun, check out Chirp’s Rolling Percussive Massager.  

• 

  Brekki

  Want to upgrade your summer breakfasts? Brekki makes it easier than ever to start your day with delicious overnight oats. The oats come in a variety of flavors like Vanilla Cinnamon, Blueberries, Bananas & Maple Brown Sugar, and Cold Brew Coffee. While the flavors are sweet, they are balanced out by some of the most nutritious ingredients out there, like flax seeds, chia seeds, almonds, and buckwheat. Brekki is smooth but hearty, with 7 grams of protein and 7 grams of dietary fiber. Instead of sugar, Brekki is sweetened with organic coconut nectar and almond milk.

  For those mornings when you need an extra boost, reach for Brekki’s Cold Brew Coffee flavor, which tastes like an almond milk latte and oats crossover.  

• 

  Chef iQ Smart Wireless Meat Thermometer 

  If you want to become the ultimate grill master, Chef iQ Smart Wireless Meat Thermometer has you covered. It provides real-time temperature updates and flip reminders, making summertime cookouts foolproof. The probes can withstand temperatures up to 752 degrees Fahrenheit, and on a full charge, have over 40 hours of cook time. Unlike many meat thermometers, the probes are thin, so they don’t damage cuts of meat or fish. The iQ App is well-designed with aesthetically satisfying cooking countdowns that provide the internal, target, and ambient temperature. The thermometer probes come in a Smart Hub with a built-in speaker for audible real-time alerts.

  For summertime grilling, the real-time alerts and updates mean more time with loved ones and less time checking on the burgers. 

• 

  Forme 

  After Taylor Swift trained for the Eras Tour in her Forme Power Bra, the brand has been bigger than ever. The brand creates posture-correcting wearables to improve performance and recovery. Back pain has become a huge issue, with Americans spending over $100 billion annually on managing neck and back pain. Forme products combat hours of being hunched over at your computer by transforming your body’s alignment and increasing spine extension and chest expansion. Forme’s Power Bra is worth the hype, seamlessly bringing back one’s shoulders for a perfect (but comfortable) posture with moisture-wicking fabric.
  

  The brand also has men’s and unisex apparel, like the posture-correcting men’s Ace V-Neck, and the arch booster sock, which is one of the most supportive socks I have come across. Not only are Forme’s clothes functional, but they are fashionable, with flattering designs for everyday wear even in the heat. 

• 

  KT Tape Pro Ice

  Are you looking to ease and cool overworked muscles this summer? KT Tape Pro Ice is an exercise tape that delivers cooling pain relief and muscle support. The tape lifts the skin to temporarily increase blood flow, reducing soreness and pain, and it doesn’t leave behind a super sticky residue. Unlike many cooling products, the tape’s menthol does not have an overwhelming smell and delivers consistent and effective relief.

  If you’re looking for a way to stay on the court, the running path, or the field longer this summer, look no further than KT Tape Pro Ice. 

The post Upgrade Your Summer Wellness Routine With These Must-Haves appeared first on Athletech News.

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission

Summertime is filled with sweet temptations and sugary drinks, so finding better-for-you options is key to staying healthy. Misinformation and “health-washing,” or using misleading marketing to convey the false impression of healthiness, is more prevalent than ever.

Athletech News has rounded up five healthy food and beverage brands that will make it easier than ever to cut sugar, regulate your gut and pack protein into your daily routine. 

• 

  Supergut 

  Supergut is a gut-focused brand with various offerings, like bars, shakes, and prebiotic mixes. Ward off summer sweet temptations with Supergut’s fiber-filled products, like its Gut Healthy Prebiotic Bar and the Gut Healthy GLP-1 Booster. The Gut Healthy Prebiotic Bar is one of the most delicious protein bars I have ever had. The Strawberry Almond flavor tastes like a strawberry shortcake but only has 1-2 grams of sugar, 10 grams of fiber, and 10 grams of protein. It also comes in Peanut Butter Chocolate and Chocolate Brownie, which are equally delicious, coated in a thin layer of an erythritol-based coating that tastes and looks like icing.

  The Gut Healthy GLP-1 Booster has an almost imperceptibly sweet flavoring but is packed with 22% of the recommended daily value of fiber and 0 grams of sugar. The added fiber helps keep you full to reduce cravings and mindless snacking. The Booster can be easily added to everything from coffee, smoothies, oatmeal, baked goods, and sauces. Although summer can be stressful, Supergut can help keep you healthy and moving. 

• 

  Skratch Labs Hydration Everyday Drink Mix 

  Skratch Labs Hydration Everyday Mix is perfect for extra hydration on warm summer days with natural, subtly sweet flavoring. The company was founded by a scientist and cycling coach, Dr. Allen Lim, who got frustrated with the artificial ingredients in pre-packaged sports bras and drinks. Skratch Labs is made with 0 grams of added sugar and real fruit and comes in flavors like Lemon + Lime, Tangerine + Orange, and Salted Margarita.

  The brand uses natural ingredients to deliver a subtle but deliciously sweet taste; a serving is only 10 calories and has 0 grams of sugar per serving. Skratch Labs is perfect for athletes who need to refuel after sweaty days outside in the summer heat but without artificial sweeteners. 

• 

  SmartSweets 

  If you’re looking for a lower-sugar sweet treat, SmartSweets might be your answer. A packet of SmartSweets candies has only around 130 calories per pack and 92% less sugar than traditional candies. SmartSweets has products reminiscent of classic candies, like sour patch candies, peach rings, gummy fish, fruity bears, and watermelon sour bites.

  The candy is slightly chewier than traditional candy but is juicy and surprisingly filling, with around 6 grams of fiber and only 3 grams of sugar per bag. Some of my favorite SmartSweet candies were the Sourmelon Bites and the Fruity Gummy Bears, which almost made me forget that I was eating candy made of stevia, not real sugar.  

• 

  Lemon Perfect

  It’s no secret that lemons have health benefits, like hydration, immune, digestive, and skin support. Every bottle of Lemon Perfect has half a squeezed lemon but zero grams of sugar and comes in unique flavors like Dragon Fruit Mango, Peach Raspberry, Watermelon, Coconut, and Blueberry.

  Lemon Perfect’s tartness is perfect for a hot summer day or after a tough workout; I found myself continually reaching for a bottle after a tough workout. Each bottle also has 20% of the recommended daily value of Vitamin C. For an extra sweet and tart flavor, try Blueberry and Watermelon. The brand’s colorful and sleek packaging is also perfect for summer settings, like the beach, bike rides, or tennis courts. 

• 

  Catalina Crunch 

  Catalina Crunch has taken cereal fanatics by storm with its low-carb, keto-friendly, zero-sugar, and gluten-free cereal. Although it is marketed as a cereal, Catalina Crunch is treated by many as a healthy snack. With 11 grams of protein and 9 grams of fiber in one serving, the brand is fighting against cereal’s reputation as an unhealthy way to start the day. The cereal has the crunch of a snack but with a heartiness most competitors lack, making it filling even in small quantities.

  Catalina Crunch comes in familiar flavors like Dark Chocolate, Cinnamon Toast, Maple Waffle, and Honey Graham. The cereal’s ingredients include Catalina flour, made from pea protein, potato fiber, and chicory root fiber, as well as tapioca flour, sunflower oil, and stevia extract. Even small kids love Catalina Crunch, as it tastes like a better twist on conventional cereal. If you’re looking for a new snack or breakfast routine, look no further than Catalina Crunch. 

  Read more ATN product reviews here.

The post The Best Wellness Snacks for Summer appeared first on Athletech News.