Fireside Chat: Brian Tietz of Snap Fitness & Fitness On Demand’s Andy Peat on Recovery & Member Wellness
Partnership
Sponsored By Fitness On Demand
In this latest “Fireside Chat” video, Brian Tietz, President, Snap Fitness – Americas and Andy Peat, CEO of Fitness On Demand, join Athletech News Founder and CEO Edward Hertzman to discuss the growing emphasis on recovery as a wellness demand, why its a trend with legs and each brand’s role in delivering it to consumers
Hertzman, Tietz and Peat also touch on the large and small changes in consumer demands that are motivating individuals to go to gyms or fitness studios for new reasons. The three also break down the ongoing need for education around recovery, facilitating recovery outside of the gym, and what’s next around the corner for the recovery modality.
Watch the full interview for expert commentary on the following:
- The Fitness On Demand and Snap Fitness partnership
- Growth of recovery content
- Economic benefits of recovery
Key Talking Points:
- (0:00 – 1:37) Introductions
- (1:37 – 3:13) Prioritizing wellness now
- (3:13 – 8:40) Differentiating through recovery
- (8:40 – 10:48) Products driving retention primarily through recovery
- (10:48 – 11:50) Recovery and wellness education
- (11:50 – 16:48) Impact of recovery content
- (16:48 – 19:24) How recovery leads to profitability
- (19:24 – 21:56) Remote recovery
- (21:56 – 25:48) In-house vs third party content creation
- (25:48 – 27:45) Future of the recovery space
- (27:45 – 28:12) Wrap up