Oura Acquires Sparta Science to Enhance B2B Offerings
The deal marks the smart ring maker’s third acquisition in two years
Ōura is set to acquire software company Sparta Science, boosting the smart ring maker’s ability to improve and expand its Oura Teams B2B offering.
The deal sees Ōura leveraging Sparta Science’s Trinsic data platform, designed to enhance the process of collecting, analyzing and delivering human health and performance information at scale. The sides say several technical and data science experts from the Sparta Science team will join Ōura.
The smart ring maker recently launched its Oura Ring 4 and has seen its member base more than double over the past year
“Our enterprise offering supports organizations of all kinds to solve complex health and human performance challenges at scale, such as optimizing sailors’ schedules for maximum rest and recovery and early detection of illness,” Ōura chief commercial officer Dorothy Kilroy said. “Through our work over the years with partners like the Department of Defense, we’ve proved that Oura Ring is uniquely positioned to support population health remotely and at scale. The addition of Sparta Science and its Trinsic data platform will help us meet the specific needs of our partners.”
In addition to sleep-tracking solutions for sailors, the wearable tech brand has served as a research tool in other areas, such as assisting the Air Force in managing long-haul flight-related fatigue and supporting Navy SEALs to monitor the impact of stress.
The enterprise data management platform from Oura Teams, used by both military and private sectors for monitoring and analyzing health metrics, gives account administrators the ability to invite their team to opt in and share data, manage users, review group insights and trends and visualize or export data.
With Trinsic, Oura Teams will be able to merge insights from the Oura Ring with third-party data sources, enable customizable solutions with existing systems such as electronic medical records or athlete management systems, and provide insights for scheduling optimization, return-to-duty processes, and fitness and safety measures.
“Trinsic is a powerful data platform that can address many of the advanced needs of Ōura’s customers,” Sparta Software’s chief technology officer Greg Olsen said. “By joining forces, we can create a more comprehensive and scalable solution. Our technology will enable Oura Teams to incorporate a wider range of data sources, perform more precise individual and population-level analyses, and ultimately better serve unique customer requirements.”
Oura’s acquisition of Sparta Science is its third in two years. The tech company acquired digital identity signal platform Proxy last May and, more recently, metabolic health company Veri earlier this fall.
